<?xml version='1.0' encoding='UTF-8'?><urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9" xmlns:video="http://www.google.com/schemas/sitemap-video/1.1" xmlns:image="http://www.google.com/schemas/sitemap-image/1.1"><url><loc>https://www.hilst.nl/kennisbank/verandercommunicatie-in-de-praktijk-bij-gemeente-den-haag</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20en%20auteurs%20Guido%20Rijnja%20en%20Corine%20Hoppenbrouwers-1.jpg</image:loc><image:caption>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:caption><image:title>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandercommunicatie-1.jpg</image:loc><image:caption>Verandercommunicatie-1</image:caption><image:title>Verandercommunicatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/praktische%20tips.png</image:loc><image:caption>praktische tips</image:caption><image:title>praktische tips</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202024-01-15%20om%2016.28.08.png</image:loc><image:caption>Scherm­afbeelding 2024-01-15 om 16.28.08</image:caption><image:title>Scherm­afbeelding 2024-01-15 om 16.28.08</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/inzichten%20van%20vakexperts.jpg</image:loc><image:caption>inzichten van vakexperts</image:caption><image:title>inzichten van vakexperts</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20commprof%20Lisa%20Kortekaas%20(1).jpg</image:loc><image:caption>Docent en commprof Lisa Kortekaas (1)</image:caption><image:title>Docent en commprof Lisa Kortekaas (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins%20en%20Leonie%20Otto%20over%20verandercommunicatie%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:caption><image:title>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inspirerende%20praktijkverhalen.png</image:loc><image:caption>Inspirerende praktijkverhalen</image:caption><image:title>Inspirerende praktijkverhalen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202024-01-15%20om%2016.28.37.png</image:loc><image:caption>Scherm­afbeelding 2024-01-15 om 16.28.37</image:caption><image:title>Scherm­afbeelding 2024-01-15 om 16.28.37</image:title></image:image><lastmod>2026-02-19</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/niels-van-laar</loc><lastmod>2023-08-29</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/peter-gons</loc><lastmod>2025-01-06</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/skye-van-gooswilligen-start-met-een-omgevingsanalyse</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Skye%205.jpg</image:loc><image:caption>Skye 5</image:caption><image:title>Skye 5</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-taal-van-empathie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/PatriciaMiks_Commprof.png</image:loc><image:caption>PatriciaMiks_Commprof</image:caption><image:title>PatriciaMiks_Commprof</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/vooruitkijken-met-carolien-schoenmakers</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/guido-rijnja</loc><lastmod>2023-01-31</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-adviesvaardigheden-niveau-2</loc><lastmod>2026-07-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/ronald-van-der-aart-woordvoerder</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ronald%20van%20der%20Aart.jpeg</image:loc><image:caption>Ronald van der Aart</image:caption><image:title>Ronald van der Aart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/marcel-smits</loc><lastmod>2025-01-06</lastmod></url><url><loc>https://www.hilst.nl/ontwikkeladvies</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/icons/questionmark.png</image:loc><image:caption>questionmark</image:caption><image:title>questionmark</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette.jpeg</image:loc><image:caption>Lisette</image:caption><image:title>Lisette</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/icons/rocket.png</image:loc><image:caption>rocket</image:caption><image:title>rocket</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/icons/compas.png</image:loc><image:caption>compas</image:caption><image:title>compas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Folkert%20Reith%20Ontwikkeladviseur-1.jpeg</image:loc><image:caption>Folkert Reith Ontwikkeladviseur-1</image:caption><image:title>Folkert Reith Ontwikkeladviseur-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kopie%20van%20Beelden%20social%20posts%20februari%20(500%20x%20500%20px)%20(4).jpg</image:loc><image:caption>Kopie van Beelden social posts februari (500 x 500 px) (4)</image:caption><image:title>Kopie van Beelden social posts februari (500 x 500 px) (4)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marjan%20Swart-docent%20foto.jpg</image:loc><image:caption>Marjan Swart-docent foto</image:caption><image:title>Marjan Swart-docent foto</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/icons/phone.png</image:loc><image:caption>phone</image:caption><image:title>phone</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2024-03-07</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hoe-ai-je-creativiteit-vergroot-in-plaats-van-vervangt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Niels%20Lange%20bij%20een%20GO-board%20met%20de%20quote%20%E2%80%9CCreativiteit%20vervang%20je%20niet.%20Je%20vergroot%20het.%E2%80%9D.jpg</image:loc><image:caption>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:caption><image:title>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20AI%20&amp;%20strategische%20content%20Niels%20van%20Laar.jpg</image:loc><image:caption>Trainer AI &amp; strategische content Niels van Laar</image:caption><image:title>Trainer AI &amp; strategische content Niels van Laar</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Cyborg-Samen%20gemaakt%20met%20GENAI.jpg</image:loc><image:caption>Cyborg-Samen gemaakt met GENAI</image:caption><image:title>Cyborg-Samen gemaakt met GENAI</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><lastmod>2026-01-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/durf-te-denken-in-dilemmas</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20en%20auteurs%20Guido%20Rijnja%20en%20Corine%20Hoppenbrouwers-1.jpg</image:loc><image:caption>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:caption><image:title>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Foto%20Guido%20Rijnja%20Blog.jpg</image:loc><image:caption>Foto Guido Rijnja Blog</image:caption><image:title>Foto Guido Rijnja Blog</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/twijfel.png</image:loc><image:caption>twijfel</image:caption><image:title>twijfel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/hilke-van-bergen</loc><lastmod>2022-09-12</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/van-begeleider-van-militaire-straaljagers-naar-woordvoerder-in-de-geestelijke-gezondheidszorg</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Wouter%20van%20Halen%20-%20Eelman.png</image:loc><image:caption>Wouter van Halen - Eelman</image:caption><image:title>Wouter van Halen - Eelman</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatieprofessional-aan-het-woord-miranda-breur</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Senior%20communicatieadviseur%20Anneke%20Naafs%20naast%20citaat%20over%20nieuwsgierige%20en%20moedige%20communicatie..jpg</image:loc><image:caption>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:caption><image:title>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Communicatieprofessional%20Zoia%20Necheporenko-%20indrukwekkend%20portfolio%2c%20sprak%20Nederlands%2c%20maar%20toch%20afgewezen.jpg</image:loc><image:caption>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:caption><image:title>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2026-09-01</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/je-kunt-pas-echt-impact-maken-als-je-de-inhoud-begrijpt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpeg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><lastmod>2025-08-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/van-der-hilst-podcast-digitale-trends-in-het-communicatievak</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ontwikkelmanager%20_Lisette%20Kaptein.jpeg</image:loc><image:caption>Ontwikkelmanager _Lisette Kaptein</image:caption><image:title>Ontwikkelmanager _Lisette Kaptein</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/nick-van-gaalen</loc><lastmod>2022-12-13</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/van-be-good-and-tell-it-naar-communicatie-als-strategisch-onderdeel-van-organisaties</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beroepstrots.png</image:loc><image:caption>Beroepstrots</image:caption><image:title>Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Tjalling%20Damming%20en%20Hans%20Dorreboom.jpg</image:loc><image:caption>Tjalling Damming en Hans Dorreboom</image:caption><image:title>Tjalling Damming en Hans Dorreboom</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruitkijken.png</image:loc><image:caption>Vooruitkijken</image:caption><image:title>Vooruitkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/laat-je-niet-tegenhouden-jaag-je-dromen-na</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20Tim.jpg</image:loc><image:caption>Foto Tim</image:caption><image:title>Foto Tim</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/rebekka-van-hees</loc><lastmod>2025-06-24</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/newsroom-checklist</loc><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2.%20Opleiden%20/Top%20Colleges/Tanja%20Jans-7245.jpg</image:loc><image:caption>Tanja Jans-7245</image:caption><image:title>Tanja Jans-7245</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Newsroom_infographic%20(2).jpg</image:loc><image:caption>Newsroom_infographic (2)</image:caption><image:title>Newsroom_infographic (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-executive-communicatieprofessional-d</loc><lastmod>2026-08-17</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/effectieve-communicatie-draait-om-meer-dan-alleen-de-juiste-boodschap-overbrengen</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beroepstrots.png</image:loc><image:caption>Beroepstrots</image:caption><image:title>Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruit%20kijken.jpg</image:loc><image:caption>Vooruit kijken</image:caption><image:title>Vooruit kijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Maj-Britt%20van%20Raalte.jpg</image:loc><image:caption>Docent Maj-Britt van Raalte</image:caption><image:title>Docent Maj-Britt van Raalte</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/patrick-van-thiel</loc><lastmod>2023-10-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/favoriete-flexwerkplekken</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Flexwerkplek.png</image:loc><image:caption>Flexwerkplek</image:caption><image:title>Flexwerkplek</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/DOWNLOADS%20ADVENTSKALENDER/Favoriete%20Flexwerkplekken%20voor%20commprofs_TIP%207_Infographic%20(1).png</image:loc><image:caption>Favoriete Flexwerkplekken voor commprofs_TIP 7_Infographic (1)</image:caption><image:title>Favoriete Flexwerkplekken voor commprofs_TIP 7_Infographic (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/stevig-in-je-rol</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Stevig%20in%20je%20rol-INSTA.png</image:loc><image:caption>Stevig in je rol-INSTA</image:caption><image:title>Stevig in je rol-INSTA</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blog%20GROW%20Model.png</image:loc><image:caption>Blog GROW Model</image:caption><image:title>Blog GROW Model</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-x-factor-naming-en-shaming-als-dagelijkse-kost</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vera%20de%20Witte.jpg</image:loc><image:caption>Vera de Witte</image:caption><image:title>Vera de Witte</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Like%20or%20Dislike%20met%20duimpies%20omhoog%20en%20omlaag%20column%20over%20de%20inzet%20van%20social%20media.jpg</image:loc><image:caption>Like or Dislike met duimpies omhoog en omlaag column over de inzet van social media</image:caption><image:title>Like or Dislike met duimpies omhoog en omlaag column over de inzet van social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-ai-voor-communicatieprofessionals</loc><lastmod>2026-01-19</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/lilian-van-den-berg</loc><lastmod>2022-02-01</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatieprofessional-aan-het-woord-lisette-kaptein</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/lamp%20die%20straalt-idee.png</image:loc><image:caption>lamp die straalt-idee</image:caption><image:title>lamp die straalt-idee</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20Senior%20adviseur%20Trends%20en%20Ontwikkeling.png</image:loc><image:caption>Lisette Kaptein Senior adviseur Trends en Ontwikkeling</image:caption><image:title>Lisette Kaptein Senior adviseur Trends en Ontwikkeling</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/radars%20die%20in%20beweging%20komen.jpeg</image:loc><image:caption>radars die in beweging komen</image:caption><image:title>radars die in beweging komen</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/waarom-jij-je-als-commprof-moet-verdiepen-in-chatgpt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Robot%20achter%20de%20computer%20Chat%20AI.jpeg</image:loc><image:caption>Robot achter de computer Chat AI</image:caption><image:title>Robot achter de computer Chat AI</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/janny-van-der-vliet-als-professional-moet-je-meebewegen-en-tegenbuigen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yanny%201.jpg</image:loc><image:caption>Yanny 1</image:caption><image:title>Yanny 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-actief-en-effectief-in-mediacontacten</loc><lastmod>2025-10-28</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/erik-kroeze</loc><lastmod>2023-01-31</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/je-hebt-niets-aan-een-communicatiestrategie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler%20en%20Peter.png</image:loc><image:caption>Betteke van Ruler en Peter</image:caption><image:title>Betteke van Ruler en Peter</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Noud%20de%20Greef%20-%20Communicatieadviseur.jpg</image:loc><image:caption>Noud de Greef - Communicatieadviseur</image:caption><image:title>Noud de Greef - Communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/michael-meyer</loc><lastmod>2021-12-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/weg-met-de-clich%C3%A9verhalen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Weg%20met%20de%20cliche%CC%81verhalen.png</image:loc><image:caption>Weg met de clichéverhalen</image:caption><image:title>Weg met de clichéverhalen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/hans-boutellier</loc><lastmod>2026-02-24</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/tom-compaijen</loc><lastmod>2026-06-16</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/ernst-moeksis-denk-bij-crisiscommunicatie-aan-sos</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ernst%204.jpg</image:loc><image:caption>Ernst 4</image:caption><image:title>Ernst 4</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-impact-van-ai-op-communicatieprofessionals</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Animatiebeeld%20van%20de%20communicatieprofessional%20van%20de%20toekomst%20.jpg</image:loc><image:caption>Animatiebeeld van de communicatieprofessional van de toekomst </image:caption><image:title>Animatiebeeld van de communicatieprofessional van de toekomst </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%20van%20laptop%20met%201%20robothand%20en%201%20menselijke%20hand%20op%20toetsenbord.jpg</image:loc><image:caption>Beeld van laptop met 1 robothand en 1 menselijke hand op toetsenbord</image:caption><image:title>Beeld van laptop met 1 robothand en 1 menselijke hand op toetsenbord</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/liesbeth-dohmen</loc><lastmod>2026-02-09</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini.jpg</image:loc><image:caption>Youssef Eddini</image:caption><image:title>Youssef Eddini</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Foto%20Guido%20Rijnja%20Blog.jpg</image:loc><image:caption>Foto Guido Rijnja Blog</image:caption><image:title>Foto Guido Rijnja Blog</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Tom%20Compaijen.jpg</image:loc><image:caption>Trainer Tom Compaijen</image:caption><image:title>Trainer Tom Compaijen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.png</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Reint%20Jan%20Renes.jpg</image:loc><image:caption>Gastdocent Reint Jan Renes</image:caption><image:title>Gastdocent Reint Jan Renes</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20&amp;%20docent%20Liesbeth%20Louwerens.png</image:loc><image:caption>Trainer &amp; docent Liesbeth Louwerens</image:caption><image:title>Trainer &amp; docent Liesbeth Louwerens</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Peter%20Haan.jpeg</image:loc><image:caption>Docent en trainer Peter Haan</image:caption><image:title>Docent en trainer Peter Haan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch</image:caption><image:title>Trainer Roosmarijn Busch</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Mark%20van%20Vuuren.jpeg</image:loc><image:caption>Docent Mark van Vuuren</image:caption><image:title>Docent Mark van Vuuren</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Romy%20%20Feer.jpg</image:loc><image:caption>Romy  Feer</image:caption><image:title>Romy  Feer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20trainingsacteur%20Pieter%20de%20Jager.jpg</image:loc><image:caption>Trainer en trainingsacteur Pieter de Jager</image:caption><image:title>Trainer en trainingsacteur Pieter de Jager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Jaap%20de%20Bruin.jpg</image:loc><image:caption>Gastdocent Jaap de Bruin</image:caption><image:title>Gastdocent Jaap de Bruin</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marcel%20Smits-2.png</image:loc><image:caption>Marcel Smits-2</image:caption><image:title>Marcel Smits-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Lisa%20Holdijk.png</image:loc><image:caption>Trainer Lisa Holdijk</image:caption><image:title>Trainer Lisa Holdijk</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Nick%20van%20Gaalen.jpeg</image:loc><image:caption>Trainer Nick van Gaalen</image:caption><image:title>Trainer Nick van Gaalen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Gert%20Slob.jpg</image:loc><image:caption>Gastdocent Gert Slob</image:caption><image:title>Gastdocent Gert Slob</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20overheidscommunicatie%20Corine%20Hoppenbrouwers.jpg</image:loc><image:caption>Docent overheidscommunicatie Corine Hoppenbrouwers</image:caption><image:title>Docent overheidscommunicatie Corine Hoppenbrouwers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Janny%20van%20der%20Vliet_docent%2c%20mentor%20en%20trainer.png</image:loc><image:caption>Janny van der Vliet_docent, mentor en trainer</image:caption><image:title>Janny van der Vliet_docent, mentor en trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20trainer%20en%20coach%20Ment%20Kuiper.jpeg</image:loc><image:caption>Docent, trainer en coach Ment Kuiper</image:caption><image:title>Docent, trainer en coach Ment Kuiper</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Niels%20van%20Laar.png</image:loc><image:caption>Niels van Laar</image:caption><image:title>Niels van Laar</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Patrick%20van%20Thiel.jpg</image:loc><image:caption>Docent Patrick van Thiel</image:caption><image:title>Docent Patrick van Thiel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Chris%20Mulder-1.jpg</image:loc><image:caption>Docent en trainer Chris Mulder-1</image:caption><image:title>Docent en trainer Chris Mulder-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20AI%20&amp;%20strategische%20content%20Niels%20van%20Laar.jpg</image:loc><image:caption>Trainer AI &amp; strategische content Niels van Laar</image:caption><image:title>Trainer AI &amp; strategische content Niels van Laar</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpeg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Carlo%20Eijkels.jpg</image:loc><image:caption>Docent Carlo Eijkels</image:caption><image:title>Docent Carlo Eijkels</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kim%20van%20der%20Wegen.png</image:loc><image:caption>Kim van der Wegen</image:caption><image:title>Kim van der Wegen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Skye%20van%20Gooswilligen.jpg</image:loc><image:caption>Docent Skye van Gooswilligen</image:caption><image:title>Docent Skye van Gooswilligen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Folkert%20Reith%20Ontwikkeladviseur-1.jpeg</image:loc><image:caption>Folkert Reith Ontwikkeladviseur-1</image:caption><image:title>Folkert Reith Ontwikkeladviseur-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette.jpeg</image:loc><image:caption>Lisette</image:caption><image:title>Lisette</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Onno%20Houtschild.jpg</image:loc><image:caption>Trainer Onno Houtschild</image:caption><image:title>Trainer Onno Houtschild</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Micheal%20Meyer.jpeg</image:loc><image:caption>Micheal Meyer</image:caption><image:title>Micheal Meyer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer Maaike Buijsman</image:caption><image:title>Trainer Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Irene%20Koel.jpg</image:loc><image:caption>Gastdocent Irene Koel</image:caption><image:title>Gastdocent Irene Koel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Gidion%20Burgers.jpg</image:loc><image:caption>Gastdocent Gidion Burgers</image:caption><image:title>Gastdocent Gidion Burgers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Senior%20Woordvoerder%20Erik%20Kroeze%20NS.jpeg</image:loc><image:caption>Docent Senior Woordvoerder Erik Kroeze NS</image:caption><image:title>Docent Senior Woordvoerder Erik Kroeze NS</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ernst%20Moeksis.png</image:loc><image:caption>Ernst Moeksis</image:caption><image:title>Ernst Moeksis</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lilian%20van%20den%20Berg.jpeg</image:loc><image:caption>Lilian van den Berg</image:caption><image:title>Lilian van den Berg</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Maartje%20Snellen.jpg</image:loc><image:caption>Trainer Maartje Snellen</image:caption><image:title>Trainer Maartje Snellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kirsten%20Jassies%20docent%20Inzet%20van%20social%20media.jpg</image:loc><image:caption>Kirsten Jassies docent Inzet van social media</image:caption><image:title>Kirsten Jassies docent Inzet van social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Paul%20van%20Lange.jpg</image:loc><image:caption>Paul van Lange</image:caption><image:title>Paul van Lange</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Hans%20Boutellier.jpg</image:loc><image:caption>Docent Hans Boutellier</image:caption><image:title>Docent Hans Boutellier</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers-2.jpg</image:loc><image:caption>Carolien Schoenmakers-2</image:caption><image:title>Carolien Schoenmakers-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Bregittha%20Nuyten%20.jpg</image:loc><image:caption>Docent Bregittha Nuyten </image:caption><image:title>Docent Bregittha Nuyten </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marjan%20Swart-docent%20foto.jpg</image:loc><image:caption>Marjan Swart-docent foto</image:caption><image:title>Marjan Swart-docent foto</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Charlotte%20Matthes.jpg</image:loc><image:caption>Charlotte Matthes</image:caption><image:title>Charlotte Matthes</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/TRAINER%20ADVIESVAARDIGHEDEN%20REBEKKA%20VAN%20HEES.jpg</image:loc><image:caption>TRAINER ADVIESVAARDIGHEDEN REBEKKA VAN HEES</image:caption><image:title>TRAINER ADVIESVAARDIGHEDEN REBEKKA VAN HEES</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20docent%20Marije%20Mens.jpeg</image:loc><image:caption>Trainer en docent Marije Mens</image:caption><image:title>Trainer en docent Marije Mens</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Roderick%20Gielis.png</image:loc><image:caption>Docent Roderick Gielis</image:caption><image:title>Docent Roderick Gielis</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Edi%20van%20Gelder.png</image:loc><image:caption>Edi van Gelder</image:caption><image:title>Edi van Gelder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/mobile-dtails.jpg</image:loc><image:caption>mobile-dtails</image:caption><image:title>mobile-dtails</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trienke%20Damstra.jpeg</image:loc><image:caption>Trienke Damstra</image:caption><image:title>Trienke Damstra</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/banner-typ-1.jpg</image:loc><image:caption>banner-typ-1</image:caption><image:title>banner-typ-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Lisa%20Kortekaas.jpg</image:loc><image:caption>Docent Lisa Kortekaas</image:caption><image:title>Docent Lisa Kortekaas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gastdocent%20Evelyne%20van%20Esveld.jpg</image:loc><image:caption>Gastdocent Evelyne van Esveld</image:caption><image:title>Gastdocent Evelyne van Esveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Voornveld.png</image:loc><image:caption>Inge van Voornveld</image:caption><image:title>Inge van Voornveld</image:title></image:image><lastmod>2021-12-13</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/kun-je-even</loc><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo 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crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:caption><image:title>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><lastmod>2026-06-16</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hilke-van-bergen-over-reputatie-en-corporate-communicatie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.jpeg</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/gert-slob-van-den-akker</loc><lastmod>2025-01-16</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/kim-van-der-aa-van-der-wegen</loc><lastmod>2023-04-13</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/roderick-gielis</loc><lastmod>2025-07-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/strategische-communicatie-begint-niet-bij-een-titel</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%202021_logo%20vierkant_RGB.png</image:loc><image:caption>Van der Hilst 2021_logo vierkant_RGB</image:caption><image:title>Van der Hilst 2021_logo vierkant_RGB</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20crisiscommunicatie%20Tom%20Compaijen%2c%20Barbara%20Mulder%20en%20Inge%20Meilink%20met%20tekstballonen%20met%20quote.jpg</image:loc><image:caption>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:caption><image:title>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2026-05-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/roosmarijn-busch-hoe-blijf-je-bij-in-het-oerwoud-van-online-communicatiemiddelen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch-1.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch-1</image:caption><image:title>Trainer Roosmarijn Busch-1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/trienke-damstra</loc><lastmod>2021-12-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/ernst-moeksis</loc><lastmod>2021-12-13</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/patrick-regan-missie-van-een-verhalenverteller</loc><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20november%202019/Patrick%20Regan%20website.jpg</image:loc><image:caption>Patrick Regan website</image:caption><image:title>Patrick Regan website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/terugkijken-met-hugo-dittmar</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/essay-beroepstrots-betteke-van-ruler</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler.png</image:loc><image:caption>Betteke van Ruler</image:caption><image:title>Betteke van Ruler</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler.jpg</image:loc><image:caption>Betteke van Ruler</image:caption><image:title>Betteke van Ruler</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Essay%20Beroepstrots-%20Betteke%20van%20Ruler%20maart%202024.png</image:loc><image:caption>Essay Beroepstrots- Betteke van Ruler maart 2024</image:caption><image:title>Essay Beroepstrots- Betteke van Ruler maart 2024</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/interview-met-hoofd-mediarelaties-van-ns-erik-kroeze</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beroepstrots.png</image:loc><image:caption>Beroepstrots</image:caption><image:title>Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Kroeze%20_website.jpeg</image:loc><image:caption>Erik Kroeze _website</image:caption><image:title>Erik Kroeze _website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruit%20kijken.jpg</image:loc><image:caption>Vooruit kijken</image:caption><image:title>Vooruit kijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatieprofessional-aan-het-woord</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/blog%20en%20interviews.png</image:loc><image:caption>blog en interviews</image:caption><image:title>blog en interviews</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interview-2.png</image:loc><image:caption>Interview-2</image:caption><image:title>Interview-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/praten-over-beroepstrots-met-ron-van-der-jagt</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Ron%20van%20der%20Jagt%20praten%20over%20beroepstrots%20.mp4/medium.jpg</video:thumbnail_loc><video:title>Ron van der Jagt praten over beroepstrots </video:title><video:description>Ron van der Jagt praten over beroepstrots </video:description><video:content_loc>https://www.hilst.nl/hubfs/Ron%20van%20der%20Jagt%20praten%20over%20beroepstrots%20.mp4</video:content_loc><video:duration>615</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Ron%20van%20der%20Jagt.jpg</image:loc><image:caption>Ron van der Jagt</image:caption><image:title>Ron van der Jagt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/lisa-holdijk</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/in-gesprek-met-reint-jan-renes-over-gedrag-communicatie-en-klimaat</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Communicatieprofessional%20Zoia%20Necheporenko-%20indrukwekkend%20portfolio%2c%20sprak%20Nederlands%2c%20maar%20toch%20afgewezen.jpg</image:loc><image:caption>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:caption><image:title>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boek%20Reint%20Jan%20Renes%20en%20Helga%20van%20Leur.jpg</image:loc><image:caption>Boek Reint Jan Renes en Helga van Leur</image:caption><image:title>Boek Reint Jan Renes en Helga van Leur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interview%20Reint%20Jan%20over%20gedragsverandering.jpg</image:loc><image:caption>Interview Reint Jan over gedragsverandering</image:caption><image:title>Interview Reint Jan over gedragsverandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Senior%20communicatieadviseur%20Anneke%20Naafs%20naast%20citaat%20over%20nieuwsgierige%20en%20moedige%20communicatie..jpg</image:loc><image:caption>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:caption><image:title>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:title></image:image><lastmod>2026-05-13</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-senior-woordvoerder</loc><lastmod>2026-09-07</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/romy-feer</loc><lastmod>2024-12-03</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/carlo-eijkels</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/contact-bedankt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2024-12-19</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-overheidscommunicatie-tools</loc><lastmod>2026-01-06</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/basisopleiding-woordvoering</loc><lastmod>2025-10-28</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/folkert-reith</loc><lastmod>2023-06-15</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/basisopleiding-communicatie-a</loc><lastmod>2026-07-07</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/problemen-die-zijn-juist-interessant-hoe-de-methode-dilemmalogica-in-je-voordeel-werkt</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruit%20kijken.jpg</image:loc><image:caption>Vooruit kijken</image:caption><image:title>Vooruit kijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Guido%20Rijnja.jpg</image:loc><image:caption>Guido Rijnja</image:caption><image:title>Guido Rijnja</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Video%201%20Wat%20maakt%20iemand%20een%20goede%20communicatieadviseur.mp4/medium.jpg</video:thumbnail_loc><video:title>Video 1 Wat maakt iemand een goede communicatieadviseur</video:title><video:description>Video 1 Wat maakt iemand een goede communicatieadviseur</video:description><video:content_loc>https://www.hilst.nl/hubfs/Video%201%20Wat%20maakt%20iemand%20een%20goede%20communicatieadviseur.mp4</video:content_loc><video:duration>109</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Skye%201080%20HD%20met%20ondertiteling.mp4/medium.jpg</video:thumbnail_loc><video:title>Skye 1080 HD met ondertiteling</video:title><video:description>Skye 1080 HD met ondertiteling</video:description><video:content_loc>https://www.hilst.nl/hubfs/Skye%201080%20HD%20met%20ondertiteling.mp4</video:content_loc><video:duration>505</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/EDIT%203.0%20Hilke%20van%20Bergen%20-%20DEF%20versie.mp4/medium.jpg</video:thumbnail_loc><video:title>EDIT 3.0 Hilke van Bergen - DEF versie</video:title><video:description>EDIT 3.0 Hilke van Bergen - DEF versie</video:description><video:content_loc>https://www.hilst.nl/hubfs/EDIT%203.0%20Hilke%20van%20Bergen%20-%20DEF%20versie.mp4</video:content_loc><video:duration>445</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Video%202%20Over%20welke%20vaardigheden%20moet%20een%20adviseur%20beschikken.mp4/medium.jpg</video:thumbnail_loc><video:title>Video 2 Over welke vaardigheden moet een adviseur beschikken</video:title><video:description>Video 2 Over welke vaardigheden moet een adviseur beschikken</video:description><video:content_loc>https://www.hilst.nl/hubfs/Video%202%20Over%20welke%20vaardigheden%20moet%20een%20adviseur%20beschikken.mp4</video:content_loc><video:duration>124</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Ron%20van%20der%20Jagt%20praten%20over%20beroepstrots%20.mp4/medium.jpg</video:thumbnail_loc><video:title>Ron van der Jagt praten over beroepstrots </video:title><video:description>Ron van der Jagt praten over beroepstrots </video:description><video:content_loc>https://www.hilst.nl/hubfs/Ron%20van%20der%20Jagt%20praten%20over%20beroepstrots%20.mp4</video:content_loc><video:duration>615</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Crisiscommunicatie%20en%20Woordvoering:%20Tips%20van%20Ernst%20Moeksis.mp4/medium.jpg</video:thumbnail_loc><video:title>Crisiscommunicatie en Woordvoering: Tips van Ernst Moeksis</video:title><video:description>Ernst Moeksis deelt zijn expertise op het gebied van woordvoering, crisiscommunicatie en issuesmanagement. Met meer dan 30 jaar ervaring in het communicatievak en 25 jaar als trainer bij Van der Hilst Communicatie, helpt hij organisaties in moeilijke tijden. In deze video bespreekt hij de cruciale rol van woordvoering bij het beïnvloeden van opinies, het belang van scenario’s bij crisismanagement, en de drie sleutelfactoren voor succes: Scenariodenken, Omgevingsanalyse en Snelheid (SOS). Daarnaast legt Ernst uit waarom oefenen en innovatie essentieel zijn voor impactvolle communicatie. Benieuwd hoe je jouw communicatievaardigheden kunt versterken en crisisbestendig kunt worden? Bekijk de video!</video:description><video:content_loc>https://www.hilst.nl/hubfs/Crisiscommunicatie%20en%20Woordvoering:%20Tips%20van%20Ernst%20Moeksis.mp4</video:content_loc><video:duration>420</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live><video:tag>impact maken met communicatie</video:tag><video:tag>Van der Hilst</video:tag><video:tag>crisiscommunicatie tips</video:tag><video:tag>Ernst Moeksis</video:tag><video:tag>training woordvoering en crisiscommunicatie</video:tag><video:tag>communicatie in crisissituaties</video:tag><video:tag>woordvoering strategie</video:tag><video:tag>crisismanagement technieken</video:tag><video:tag>issuesmanagement communicatie</video:tag></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Janny%20HD1080%20met%20ondertiteling.mp4/medium.jpg</video:thumbnail_loc><video:title>Janny HD1080 met ondertiteling</video:title><video:description>Janny HD1080 met ondertiteling</video:description><video:content_loc>https://www.hilst.nl/hubfs/Janny%20HD1080%20met%20ondertiteling.mp4</video:content_loc><video:duration>460</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Esther%20Durekamp-website.jpeg</image:loc><image:caption>Esther Durekamp-website</image:caption><image:title>Esther Durekamp-website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20Juni%202019/Marjan%20Swart%20Van%20der%20Hilst%20Communicatie%20blog.jpg</image:loc><image:caption>Marjan Swart Van der Hilst Communicatie blog</image:caption><image:title>Marjan Swart Van der Hilst Communicatie blog</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20woordvoerder%20als%20frontsoldaat.png</image:loc><image:caption>De woordvoerder als frontsoldaat</image:caption><image:title>De woordvoerder als frontsoldaat</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Video%20met%20Peter%20Gons%20.jpeg</image:loc><image:caption>Video met Peter Gons </image:caption><image:title>Video met Peter Gons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yoni%20.jpg</image:loc><image:caption>Yoni </image:caption><image:title>Yoni </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Nynke%20Sikkema%20Trainer.jpeg</image:loc><image:caption>Nynke Sikkema Trainer</image:caption><image:title>Nynke Sikkema Trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/robot%20die%20vragend%20kijkt.png</image:loc><image:caption>robot die vragend kijkt</image:caption><image:title>robot die vragend kijkt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Liesbeth%20Dohmen.jpg</image:loc><image:caption>Liesbeth Dohmen</image:caption><image:title>Liesbeth Dohmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20Senior%20adviseur%20Trends%20en%20Ontwikkeling.png</image:loc><image:caption>Lisette Kaptein Senior adviseur Trends en Ontwikkeling</image:caption><image:title>Lisette Kaptein Senior adviseur Trends en Ontwikkeling</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20augustus%202019/Trienke%20Damstra_Interview.jpg</image:loc><image:caption>Trienke Damstra_Interview</image:caption><image:title>Trienke Damstra_Interview</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Edi%20van%20Gelder%20quote%20(500%20x%20350%20px).jpeg</image:loc><image:caption>Trainer Edi van Gelder quote (500 x 350 px)</image:caption><image:title>Trainer Edi van Gelder quote (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interview-2.png</image:loc><image:caption>Interview-2</image:caption><image:title>Interview-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/PatriciaMiks_Commprof.png</image:loc><image:caption>PatriciaMiks_Commprof</image:caption><image:title>PatriciaMiks_Commprof</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/twijfel.png</image:loc><image:caption>twijfel</image:caption><image:title>twijfel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Wil%20Michels-1.jpeg</image:loc><image:caption>Docent Wil Michels-1</image:caption><image:title>Docent Wil Michels-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ernst%204.jpg</image:loc><image:caption>Ernst 4</image:caption><image:title>Ernst 4</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yvonne%20Meijer.jpg</image:loc><image:caption>Yvonne Meijer</image:caption><image:title>Yvonne Meijer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boekentips%20Interne%20communicatie.jpg</image:loc><image:caption>Boekentips Interne communicatie</image:caption><image:title>Boekentips Interne communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20en%20auteurs%20Guido%20Rijnja%20en%20Corine%20Hoppenbrouwers-1.jpg</image:loc><image:caption>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:caption><image:title>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%202%20Artikel%20overheidscommunicatie.png</image:loc><image:caption>Beeld 2 Artikel overheidscommunicatie</image:caption><image:title>Beeld 2 Artikel overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ronald%20van%20der%20Aart.jpeg</image:loc><image:caption>Ronald van der Aart</image:caption><image:title>Ronald van der Aart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Tjalling%20Damming%20en%20Hans%20Dorreboom.jpg</image:loc><image:caption>Tjalling Damming en Hans Dorreboom</image:caption><image:title>Tjalling Damming en Hans Dorreboom</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini_Communicatieprofessional.jpg</image:loc><image:caption>Youssef Eddini_Communicatieprofessional</image:caption><image:title>Youssef Eddini_Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Social%20media%20smileys%20met%20een%20hartje.jpg</image:loc><image:caption>Social media smileys met een hartje</image:caption><image:title>Social media smileys met een hartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Niels%20Lange%20bij%20een%20GO-board%20met%20de%20quote%20%E2%80%9CCreativiteit%20vervang%20je%20niet.%20Je%20vergroot%20het.%E2%80%9D.jpg</image:loc><image:caption>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:caption><image:title>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler.jpg</image:loc><image:caption>Betteke van Ruler</image:caption><image:title>Betteke van Ruler</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Senior%20communicatieadviseur%20Anneke%20Naafs%20naast%20citaat%20over%20nieuwsgierige%20en%20moedige%20communicatie..jpg</image:loc><image:caption>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:caption><image:title>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20microfoon.png</image:loc><image:caption>Podcast microfoon</image:caption><image:title>Podcast microfoon</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interview%20Reint%20Jan%20over%20gedragsverandering.jpg</image:loc><image:caption>Interview Reint Jan over gedragsverandering</image:caption><image:title>Interview Reint Jan over gedragsverandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Guido%20Rijnja.jpg</image:loc><image:caption>Guido Rijnja</image:caption><image:title>Guido Rijnja</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20krabt%20verward%20op%20zijn%20hoofd%20bij%20de%20vraag%20je%20voelt%20weerstand%20bij%20je%20gesprekspartner%2c%20wat%20nu.jpg</image:loc><image:caption>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:caption><image:title>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Commpas%20methode%20uitgelegd%20door%20Marcel%20Smits.jpg</image:loc><image:caption>Commpas methode uitgelegd door Marcel Smits</image:caption><image:title>Commpas methode uitgelegd door Marcel Smits</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Melissa%20van%20Rooijen-Van%20Houten.jpeg</image:loc><image:caption>Docent Melissa van Rooijen-Van Houten</image:caption><image:title>Docent Melissa van Rooijen-Van Houten</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yanny%201.jpg</image:loc><image:caption>Yanny 1</image:caption><image:title>Yanny 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/van%20der%20Hilst%20Communicatie%20C%20opleiding%201.png</image:loc><image:caption>van der Hilst Communicatie C opleiding 1</image:caption><image:title>van der Hilst Communicatie C opleiding 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aandacht%20voor%20je%20CV.png</image:loc><image:caption>Aandacht voor je CV</image:caption><image:title>Aandacht voor je CV</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2.%20Opleiden%20/Top%20Colleges/Tanja%20Jans-7245.jpg</image:loc><image:caption>Tanja Jans-7245</image:caption><image:title>Tanja Jans-7245</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG.jpg</image:loc><image:caption>Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG</image:caption><image:title>Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Quotes%20over%20grensoverschrijdend%20gedrag%20(500%20x%20300%20px).jpg</image:loc><image:caption>Quotes over grensoverschrijdend gedrag (500 x 300 px)</image:caption><image:title>Quotes over grensoverschrijdend gedrag (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins%20en%20Leonie%20Otto%20over%20verandercommunicatie%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:caption><image:title>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Amanda%20Kloppenburg.png</image:loc><image:caption>Amanda Kloppenburg</image:caption><image:title>Amanda Kloppenburg</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Kranten.png</image:loc><image:caption>Kranten</image:caption><image:title>Kranten</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Maj-Britt%20van%20Raalte.jpg</image:loc><image:caption>Docent Maj-Britt van Raalte</image:caption><image:title>Docent Maj-Britt van Raalte</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpeg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blog%20GROW%20Model.png</image:loc><image:caption>Blog GROW Model</image:caption><image:title>Blog GROW Model</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Folkert%20Reith%20Ontwikkeladviseur.jpeg</image:loc><image:caption>Folkert Reith Ontwikkeladviseur</image:caption><image:title>Folkert Reith Ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ontwikkelmanager%20_Lisette%20Kaptein.jpeg</image:loc><image:caption>Ontwikkelmanager _Lisette Kaptein</image:caption><image:title>Ontwikkelmanager _Lisette Kaptein</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Sloots%20Senior%20Communicatieadviseur%20over%20diversiteit%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:caption><image:title>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marcel%20Smits_CM.png</image:loc><image:caption>Marcel Smits_CM</image:caption><image:title>Marcel Smits_CM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Toetsenbord%20met%20icoontjes%20rolstoel%2c%20symbool%20voor%20gehoorbeperking%2c%20symbool%20voor%20blinden%20en%20slechtzienden.jpeg</image:loc><image:caption>Toetsenbord met icoontjes rolstoel, symbool voor gehoorbeperking, symbool voor blinden en slechtzienden</image:caption><image:title>Toetsenbord met icoontjes rolstoel, symbool voor gehoorbeperking, symbool voor blinden en slechtzienden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vraagtekens%20over%20wat%20iemand%20een%20goede%20adviseur%20maakt.jpeg</image:loc><image:caption>Vraagtekens over wat iemand een goede adviseur maakt</image:caption><image:title>Vraagtekens over wat iemand een goede adviseur maakt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Anna%20van%20Mierlo_Communicatiespecialist%20VWS.jpeg</image:loc><image:caption>Anna van Mierlo_Communicatiespecialist VWS</image:caption><image:title>Anna van Mierlo_Communicatiespecialist VWS</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Kroeze%20_website.jpeg</image:loc><image:caption>Erik Kroeze _website</image:caption><image:title>Erik Kroeze _website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler.png</image:loc><image:caption>Betteke van Ruler</image:caption><image:title>Betteke van Ruler</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch-1.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch-1</image:caption><image:title>Trainer Roosmarijn Busch-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Opleidingsbudget%20blog%206%20argumenten_WS.png</image:loc><image:caption>Opleidingsbudget blog 6 argumenten_WS</image:caption><image:title>Opleidingsbudget blog 6 argumenten_WS</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Graciela%20de%20Windt.jpg</image:loc><image:caption>Graciela de Windt</image:caption><image:title>Graciela de Windt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/communicatieprofessional%20over%20de%20breedte%20van%20het%20communicatievak%20in%20de%20B%20opleiding.jpg</image:loc><image:caption>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:caption><image:title>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast_Paul%20Gremmen.jpeg</image:loc><image:caption>Podcast_Paul Gremmen</image:caption><image:title>Podcast_Paul Gremmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandercommunicatie-1.jpg</image:loc><image:caption>Verandercommunicatie-1</image:caption><image:title>Verandercommunicatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Iacobien%20Riezebosch_Blogpagina.png</image:loc><image:caption>Docent Iacobien Riezebosch_Blogpagina</image:caption><image:title>Docent Iacobien Riezebosch_Blogpagina</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Communicatieprofessional%20Zoia%20Necheporenko-%20indrukwekkend%20portfolio%2c%20sprak%20Nederlands%2c%20maar%20toch%20afgewezen.jpg</image:loc><image:caption>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:caption><image:title>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Corine%20Hoppenbrouwers%20met%20quote%20over%20lenig%20schakelen%20in%20overheidscommunicatie..jpg</image:loc><image:caption>Trainer Corine Hoppenbrouwers met quote over lenig schakelen in overheidscommunicatie.</image:caption><image:title>Trainer Corine Hoppenbrouwers met quote over lenig schakelen in overheidscommunicatie.</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20november%202019/Patrick%20Regan%20website.jpg</image:loc><image:caption>Patrick Regan website</image:caption><image:title>Patrick Regan website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20VR%20bril%20en%20laptop.jpg</image:loc><image:caption>Vrouw met VR-bril wijst in de lucht terwijl ze aan een bureau met laptop zit in een moderne kantoorruimte.</image:caption><image:title>Vrouw met VR bril en laptop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Feb-14-2025-09-04-05-6837-AM.jpg</image:loc><image:caption>1-Feb-14-2025-09-04-05-6837-AM</image:caption><image:title>1-Feb-14-2025-09-04-05-6837-AM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20crisiscommunicatie%20Tom%20Compaijen%2c%20Barbara%20Mulder%20en%20Inge%20Meilink%20met%20tekstballonen%20met%20quote.jpg</image:loc><image:caption>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:caption><image:title>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Weg%20met%20de%20cliche%CC%81verhalen.png</image:loc><image:caption>Weg met de clichéverhalen</image:caption><image:title>Weg met de clichéverhalen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Angela%20Martens%20bij%20rechtbank%20gebouw.png</image:loc><image:caption>Angela Martens bij rechtbank gebouw</image:caption><image:title>Angela Martens bij rechtbank gebouw</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Like%20or%20Dislike%20met%20duimpies%20omhoog%20en%20omlaag%20column%20over%20de%20inzet%20van%20social%20media.jpg</image:loc><image:caption>Like or Dislike met duimpies omhoog en omlaag column over de inzet van social media</image:caption><image:title>Like or Dislike met duimpies omhoog en omlaag column over de inzet van social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Gids%20voor%20communicatieprofessionals%20AI%20in%20communicatie.jpg</image:loc><image:caption>Gids voor communicatieprofessionals AI in communicatie</image:caption><image:title>Gids voor communicatieprofessionals AI in communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20Tim.jpg</image:loc><image:caption>Foto Tim</image:caption><image:title>Foto Tim</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Pieter%20Bas%20Simons%20.jpeg</image:loc><image:caption>Pieter Bas Simons </image:caption><image:title>Pieter Bas Simons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20Juni%202019/Rishma%20Cats-Harinandansingh.jpg</image:loc><image:caption>Rishma Cats-Harinandansingh</image:caption><image:title>Rishma Cats-Harinandansingh</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Woordvoerder%20in%20gesprek%20met%20journalist.jpg</image:loc><image:caption>Woordvoerder in gesprek met journalist</image:caption><image:title>Woordvoerder in gesprek met journalist</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ypie%20Veenstra.jpeg</image:loc><image:caption>Ypie Veenstra</image:caption><image:title>Ypie Veenstra</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Social%20media.png</image:loc><image:caption>Social media</image:caption><image:title>Social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Noud%20de%20Greef%20-%20Communicatieadviseur.jpg</image:loc><image:caption>Noud de Greef - Communicatieadviseur</image:caption><image:title>Noud de Greef - Communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Flexwerkplek.png</image:loc><image:caption>Flexwerkplek</image:caption><image:title>Flexwerkplek</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Veranderkundige%20Kilian%20.jpeg</image:loc><image:caption>Veranderkundige Kilian </image:caption><image:title>Veranderkundige Kilian 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contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Afbeelding%20Blog%20Lilian%20van%20Zandbrink.png</image:loc><image:caption>Afbeelding Blog Lilian van Zandbrink</image:caption><image:title>Afbeelding Blog Lilian van Zandbrink</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen-1.jpg</image:loc><image:caption>Hilke van Bergen-1</image:caption><image:title>Hilke van Bergen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%20van%20laptop%20met%201%20robothand%20en%201%20menselijke%20hand%20op%20toetsenbord.jpg</image:loc><image:caption>Beeld van laptop met 1 robothand en 1 menselijke hand op toetsenbord</image:caption><image:title>Beeld van laptop met 1 robothand en 1 menselijke hand op toetsenbord</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Marjan%20Swart.jpg</image:loc><image:caption>Trainer Marjan Swart</image:caption><image:title>Trainer Marjan Swart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Robot%20achter%20de%20computer%20Chat%20AI.jpeg</image:loc><image:caption>Robot achter de computer Chat AI</image:caption><image:title>Robot achter de computer Chat AI</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2-Apr-01-2025-01-56-45-7943-PM.jpg</image:loc><image:caption>2-Apr-01-2025-01-56-45-7943-PM</image:caption><image:title>2-Apr-01-2025-01-56-45-7943-PM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website_graffiti_formatted.png</image:loc><image:caption>website_graffiti_formatted</image:caption><image:title>website_graffiti_formatted</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Wouter%20van%20Halen%20-%20Eelman.png</image:loc><image:caption>Wouter van Halen - Eelman</image:caption><image:title>Wouter van Halen - Eelman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20commprof%20Lisa%20Kortekaas%20(1).jpg</image:loc><image:caption>Docent en commprof Lisa Kortekaas (1)</image:caption><image:title>Docent en commprof Lisa Kortekaas (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hybride%20werken.jpeg</image:loc><image:caption>Hybride werken</image:caption><image:title>Hybride werken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ron%20van%20der%20Jagt.jpg</image:loc><image:caption>Ron van der Jagt</image:caption><image:title>Ron van der Jagt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2%20ballon%20als%20symbool%20voor%20situationeel%20adviseren%20Boze%20rode%20ballon%20bij%20Adviesgesprek%20A%2c%20blije%20gele%20ballon%20bij%20Adviesgesprek%20B.jpg</image:loc><image:caption>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:caption><image:title>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.jpeg</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Skye%205.jpg</image:loc><image:caption>Skye 5</image:caption><image:title>Skye 5</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Liza%20Luesink.jpeg</image:loc><image:caption>Docent Liza Luesink</image:caption><image:title>Docent Liza Luesink</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Stevig%20in%20je%20rol-INSTA.png</image:loc><image:caption>Stevig in je rol-INSTA</image:caption><image:title>Stevig in je rol-INSTA</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Newsroom.jpg</image:loc><image:caption>Newsroom</image:caption><image:title>Newsroom</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boeken%20met%20een%20diplomahoedje%20er%20bovenop%20symbool%20voor%20kennis%20delen.jpg</image:loc><image:caption>Boeken met een diplomahoedje er bovenop symbool voor kennis delen</image:caption><image:title>Boeken met een diplomahoedje er bovenop symbool voor kennis delen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Teampower_Blog%20%20(1).jpg</image:loc><image:caption>Teampower_Blog  (1)</image:caption><image:title>Teampower_Blog  (1)</image:title></image:image><lastmod>2025-12-08</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/alsjeblieft-beginnend-woordvoerder-drie-gouden-tips-van-expert-inge-meilink</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini_Communicatieprofessional.jpg</image:loc><image:caption>Youssef Eddini_Communicatieprofessional</image:caption><image:title>Youssef Eddini_Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Pieter%20Bas%20Simons%20.jpeg</image:loc><image:caption>Pieter Bas Simons </image:caption><image:title>Pieter Bas Simons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hoe-ontwikkel-je-samen-teamkracht</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Teampower_Blog%20%20(1).jpg</image:loc><image:caption>Teampower_Blog  (1)</image:caption><image:title>Teampower_Blog  (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-communicatieprofessional-aan-het-woord-eva-nijkamp</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG.jpg</image:loc><image:caption>Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG</image:caption><image:title>Comprof_EVANIJKAMP_VERKLEIND_COMMIX_JPG</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/verhalen-die-raken</loc><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20topcolleges/RishmaCats-Harinandansingh.jpg</image:loc><image:caption>RishmaCats-Harinandansingh</image:caption><image:title>RishmaCats-Harinandansingh</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20Juni%202019/Rishma%20Cats-Harinandansingh.jpg</image:loc><image:caption>Rishma Cats-Harinandansingh</image:caption><image:title>Rishma Cats-Harinandansingh</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/empathie-in-de-hoofdrol</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20Juni%202019/Marjan%20Swart%20Van%20der%20Hilst%20Communicatie%20blog.jpg</image:loc><image:caption>Marjan Swart Van der Hilst Communicatie blog</image:caption><image:title>Marjan Swart Van der Hilst Communicatie blog</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/technologie-complexiteit-en-vertrouwen-de-toekomst-van-communicatie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Ontwikkelmanager%20_Lisette%20Kaptein.jpeg</image:loc><image:caption>Ontwikkelmanager _Lisette Kaptein</image:caption><image:title>Ontwikkelmanager _Lisette Kaptein</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-interne-communicatie</loc><lastmod>2026-01-06</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/vooruitkijken-met-huib-koeleman</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/skye-jo%C3%A3o-van-gooswilligen</loc><lastmod>2026-10-13</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatiewerk-bij-de-overheid-groot-empathisch-vermogen-een-must</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20en%20auteurs%20Guido%20Rijnja%20en%20Corine%20Hoppenbrouwers-1.jpg</image:loc><image:caption>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:caption><image:title>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/brochure-opleiding-communicatieprofessional</loc><image:image><image:loc>https://www.hilst.nl/hubfs/12.%20B-%20Brochure%20Landingspagina/Cedeo%20Open%20opleidingen.png</image:loc><image:caption>Cedeo Open opleidingen</image:caption><image:title>Cedeo Open opleidingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/12.%20B-%20Brochure%20Landingspagina/transparent%20background.png</image:loc><image:caption>transparent background</image:caption><image:title>transparent background</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/12.%20B-%20Brochure%20Landingspagina/Scherm%C2%ADafbeelding%202026-03-12%20om%2015.09.28.png</image:loc><image:caption>Scherm­afbeelding 2026-03-12 om 15.09.28</image:caption><image:title>Scherm­afbeelding 2026-03-12 om 15.09.28</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/12.%20B-%20Brochure%20Landingspagina/Van_der_Hilst_Deelnemers%20samenwerken-Foto%20bovenaan%20voor%20banner.jpg</image:loc><image:caption>Van_der_Hilst_Deelnemers samenwerken-Foto bovenaan voor banner</image:caption><image:title>Van_der_Hilst_Deelnemers samenwerken-Foto bovenaan voor banner</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO_Instelling.jpg</image:loc><image:caption>CRKBO_Instelling</image:caption><image:title>CRKBO_Instelling</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Email-handtekening/logo.png</image:loc><image:caption>logo</image:caption><image:title>logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/12.%20B-%20Brochure%20Landingspagina/Deelnemers%20samenwerken%202%20(groeien%20in%20je%20rol).jpg</image:loc><image:caption>Deelnemers samenwerken 2 (groeien in je rol)</image:caption><image:title>Deelnemers samenwerken 2 (groeien in je rol)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2026-07-07</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatieprofessional-aan-het-woord-amanda-kloppenburg</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Whatsapp%20naar%20de%20minister-1.png</image:loc><image:caption>Whatsapp naar de minister-1</image:caption><image:title>Whatsapp naar de minister-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Amanda%20Kloppenburg.png</image:loc><image:caption>Amanda Kloppenburg</image:caption><image:title>Amanda Kloppenburg</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/sleutel-1.png</image:loc><image:caption>sleutel-1</image:caption><image:title>sleutel-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blik%20van%20twee%20kanten%20(1).png</image:loc><image:caption>Blik van twee kanten (1)</image:caption><image:title>Blik van twee kanten (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/opinieblog-tijd-voor-een-nieuwe-socialmediastrategie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Social%20media%20smileys%20met%20een%20hartje.jpg</image:loc><image:caption>Social media smileys met een hartje</image:caption><image:title>Social media smileys met een hartje</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/aandacht-voor-je-cv</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aandacht%20voor%20je%20CV.png</image:loc><image:caption>Aandacht voor je CV</image:caption><image:title>Aandacht voor je CV</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/gratis-online-colleges-overheidscommunicatie</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Hilst%20Essentials%20intro%20trailer-1.mp4/medium.jpg</video:thumbnail_loc><video:title>Hilst Essentials intro trailer-1</video:title><video:description>Hilst Essentials intro trailer-1</video:description><video:content_loc>https://www.hilst.nl/hubfs/Hilst%20Essentials%20intro%20trailer-1.mp4</video:content_loc><video:duration>60</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van_der_Hilst_C_PICTWIST-0319-1.jpeg</image:loc><image:caption>Van_der_Hilst_C_PICTWIST-0319-1</image:caption><image:title>Van_der_Hilst_C_PICTWIST-0319-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2026-10-19</lastmod></url><url><loc>https://www.hilst.nl</loc><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Video%20interview.jpg</image:loc><image:caption>Video interview</image:caption><image:title>Video interview</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/RDW.webp</image:loc><image:caption>RDW</image:caption><image:title>RDW</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20voor%20de%20klas.jpg</image:loc><image:caption>Docent voor de klas</image:caption><image:title>Docent voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Creatief%20aan%20het%20brainstormen.jpg</image:loc><image:caption>Creatief aan het brainstormen</image:caption><image:title>Creatief aan het brainstormen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/logo-2.png</image:loc><image:caption>logo-2</image:caption><image:title>logo-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Creatieve%20communicatieprofessional%20aan%20het%20schrijven.jpg</image:loc><image:caption>Creatieve communicatieprofessional aan het schrijven</image:caption><image:title>Creatieve communicatieprofessional aan het schrijven</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Lisa%20Holdijk.png</image:loc><image:caption>Trainer Lisa Holdijk</image:caption><image:title>Trainer Lisa Holdijk</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Logo-SchaalX.png</image:loc><image:caption>Logo-SchaalX</image:caption><image:title>Logo-SchaalX</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Opleiding%20Executive%20Communicatieprofessional%20.jpg</image:loc><image:caption>Opleiding Executive Communicatieprofessional </image:caption><image:title>Opleiding Executive Communicatieprofessional </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Mark%20van%20Vuuren.jpeg</image:loc><image:caption>Docent Mark van Vuuren</image:caption><image:title>Docent Mark van Vuuren</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kasper%20Schomaker.jpeg</image:loc><image:caption>Kasper Schomaker</image:caption><image:title>Kasper Schomaker</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aan%20de%20slag%20met%20een%20oefening%20in%20de%20opleiding.jpg</image:loc><image:caption>Aan de slag met een oefening in de opleiding</image:caption><image:title>Aan de slag met een oefening in de opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Chris%20Mulder-1.jpg</image:loc><image:caption>Docent en trainer Chris Mulder-1</image:caption><image:title>Docent en trainer Chris Mulder-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Training%20Adviesvaardigheden.jpg</image:loc><image:caption>Training Adviesvaardigheden</image:caption><image:title>Training Adviesvaardigheden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Corine%20Hoppenbrouwers%20training%20Overheidscommunicatie%20tools.jpg</image:loc><image:caption>Trainer Corine Hoppenbrouwers training Overheidscommunicatie tools</image:caption><image:title>Trainer Corine Hoppenbrouwers training Overheidscommunicatie tools</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Tom%20Compaijen.jpg</image:loc><image:caption>Trainer Tom Compaijen</image:caption><image:title>Trainer Tom Compaijen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Jacqueline%20Hartogs.jpeg</image:loc><image:caption>Jacqueline Hartogs</image:caption><image:title>Jacqueline Hartogs</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Coachgesprek.jpg</image:loc><image:caption>Coachgesprek</image:caption><image:title>Coachgesprek</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/interne%20Communicatie.jpg</image:loc><image:caption>interne Communicatie</image:caption><image:title>interne Communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/rijkswaterstaat%20logo%20.png</image:loc><image:caption>rijkswaterstaat logo </image:caption><image:title>rijkswaterstaat logo </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/3-3.jpg</image:loc><image:caption>3-3</image:caption><image:title>3-3</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kirsten%20Jassies%20docent%20Inzet%20van%20social%20media.jpg</image:loc><image:caption>Kirsten Jassies docent Inzet van social media</image:caption><image:title>Kirsten Jassies docent Inzet van social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Janny%20van%20der%20Vliet_docent%2c%20mentor%20en%20trainer.png</image:loc><image:caption>Janny van der Vliet_docent, mentor en trainer</image:caption><image:title>Janny van der Vliet_docent, mentor en trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/DOCENT%20INGE%20%20VOOR%20GROEP%20COMMUNICATIEPROFESSIONALS%20(1000%20x%20700%20px).jpg</image:loc><image:caption>DOCENT INGE  VOOR GROEP COMMUNICATIEPROFESSIONALS (1000 x 700 px)</image:caption><image:title>DOCENT INGE  VOOR GROEP COMMUNICATIEPROFESSIONALS (1000 x 700 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/logo-1.png</image:loc><image:caption>logo-1</image:caption><image:title>logo-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Les%20tijdens%20de%20Co.jpg</image:loc><image:caption>Les tijdens de Co</image:caption><image:title>Les tijdens de Co</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Deelnemers%20basisopleiding%20Woordvoering%20aan%20de%20wandel.jpg</image:loc><image:caption>Deelnemers basisopleiding Woordvoering aan de wandel</image:caption><image:title>Deelnemers basisopleiding Woordvoering aan de wandel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Wil%20Michels-2.jpeg</image:loc><image:caption>Wil Michels-2</image:caption><image:title>Wil Michels-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Buitenlandse%20zaken%20logo.png</image:loc><image:caption>Buitenlandse zaken logo</image:caption><image:title>Buitenlandse zaken logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Samenwerken%20tijdens%20opleiding-%20Overheidscommunicatie.jpg</image:loc><image:caption>Samenwerken tijdens opleiding- Overheidscommunicatie</image:caption><image:title>Samenwerken tijdens opleiding- Overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/logo%20politie.webp</image:loc><image:caption>logo politie</image:caption><image:title>logo politie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Eerste%20lesbijeenkomst%20Senior%20Woordvoerder-2.jpeg</image:loc><image:caption>Eerste lesbijeenkomst Senior Woordvoerder-2</image:caption><image:title>Eerste lesbijeenkomst Senior Woordvoerder-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpeg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aan%20de%20slag%20met%20een%20oefening%20in%20de%20opleiding%20Senior%20Communicatieprofessional.jpg</image:loc><image:caption>Aan de slag met een oefening in de opleiding Senior Communicatieprofessional</image:caption><image:title>Aan de slag met een oefening in de opleiding Senior Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%202%20Artikel%20overheidscommunicatie.png</image:loc><image:caption>Beeld 2 Artikel overheidscommunicatie</image:caption><image:title>Beeld 2 Artikel overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Judht%20van%20den%20Hul-1.jpeg</image:loc><image:caption>Judht van den Hul-1</image:caption><image:title>Judht van den Hul-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Deelnemers%20opleiding%20Senior%20Communicatieprofessional.jpg</image:loc><image:caption>Deelnemers opleiding Senior Communicatieprofessional</image:caption><image:title>Deelnemers opleiding Senior Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Adviesgesprek%20vrouw%20in%20gesprek%20met%20man.jpeg</image:loc><image:caption>Adviesgesprek vrouw in gesprek met man</image:caption><image:title>Adviesgesprek vrouw in gesprek met man</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.png</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Treant.png</image:loc><image:caption>Treant</image:caption><image:title>Treant</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Thea%20van%20Willigen.jpeg</image:loc><image:caption>Thea van Willigen</image:caption><image:title>Thea van Willigen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Quotes%20teken.jpeg</image:loc><image:caption>Quotes teken</image:caption><image:title>Quotes teken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mensen%20met%20tekstballonen.png</image:loc><image:caption>Mensen met tekstballonen</image:caption><image:title>Mensen met tekstballonen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/training%20Adviesvaardigheden%20niveau%202.jpg</image:loc><image:caption>training Adviesvaardigheden niveau 2</image:caption><image:title>training Adviesvaardigheden niveau 2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20schrijft%20help%20geen%20inspiratie.jpeg</image:loc><image:caption>Vrouw schrijft help geen inspiratie</image:caption><image:title>Vrouw schrijft help geen inspiratie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20bij%20verandering.jpg</image:loc><image:caption>Interne Communicatie bij verandering</image:caption><image:title>Interne Communicatie bij verandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/logo-4.png</image:loc><image:caption>logo-4</image:caption><image:title>logo-4</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marloes%20Vriens.jpeg</image:loc><image:caption>Marloes Vriens</image:caption><image:title>Marloes Vriens</image:title></image:image><lastmod>2026-03-31</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/chris-mulder</loc><lastmod>2026-02-24</lastmod></url><url><loc>https://www.hilst.nl/about-us-green</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/mark.png</image:loc><image:caption>mark</image:caption><image:title>mark</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/hilst-white.svg</image:loc><image:caption>hilst-white</image:caption><image:title>hilst-white</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/focus-subject.png</image:loc><image:caption>focus-subject</image:caption><image:title>focus-subject</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/about-us-bg.jpg</image:loc><image:caption>about-us-bg</image:caption><image:title>about-us-bg</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/home-bg-1.jpg</image:loc><image:caption>home-bg-1</image:caption><image:title>home-bg-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/Graduation-day-6.jpg</image:loc><image:caption>Graduation-day-6</image:caption><image:title>Graduation-day-6</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/papers.png</image:loc><image:caption>papers</image:caption><image:title>papers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/green-divider.png</image:loc><image:caption>green-divider</image:caption><image:title>green-divider</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/brown-divider.png</image:loc><image:caption>brown-divider</image:caption><image:title>brown-divider</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/contact.png</image:loc><image:caption>contact</image:caption><image:title>contact</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/up-arrow.png</image:loc><image:caption>up-arrow</image:caption><image:title>up-arrow</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/purple-divider.png</image:loc><image:caption>purple-divider</image:caption><image:title>purple-divider</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/focus-idea.png</image:loc><image:caption>focus-idea</image:caption><image:title>focus-idea</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/map-marker.png</image:loc><image:caption>map-marker</image:caption><image:title>map-marker</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/focus-time.png</image:loc><image:caption>focus-time</image:caption><image:title>focus-time</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/hilst-color.svg</image:loc><image:caption>hilst-color</image:caption><image:title>hilst-color</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/flag.png</image:loc><image:caption>flag</image:caption><image:title>flag</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/divider.png</image:loc><image:caption>divider</image:caption><image:title>divider</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/suitcase.png</image:loc><image:caption>suitcase</image:caption><image:title>suitcase</image:title></image:image><lastmod>2017-12-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcast-van-ongemakkelijk-gesprek-naar-het-juiste-advies-softskills-in-communicatie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Marjan%20Swart.jpg</image:loc><image:caption>Trainer Marjan Swart</image:caption><image:title>Trainer Marjan Swart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/trainer-aan-het-woord-chris-mulder</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Nynke%20Sikkema%20Trainer.jpeg</image:loc><image:caption>Nynke Sikkema Trainer</image:caption><image:title>Nynke Sikkema Trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Edi%20van%20Gelder%20quote%20(500%20x%20350%20px).jpeg</image:loc><image:caption>Trainer Edi van Gelder quote (500 x 350 px)</image:caption><image:title>Trainer Edi van Gelder quote (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/edi-van-gelder</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/zonder-communicatie-staat-alles-stil</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots%20kennissessie%20.jpg</image:loc><image:caption>De kracht van trots kennissessie </image:caption><image:title>De kracht van trots kennissessie </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Getekend%20verslag%20van%20de%20kennissessie%20Beroepstrots.jpg</image:loc><image:caption>Getekend verslag van de kennissessie Beroepstrots</image:caption><image:title>Getekend verslag van de kennissessie Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beroepstrots.png</image:loc><image:caption>Beroepstrots</image:caption><image:title>Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Essay%20beroepstrots%20(1).jpg</image:loc><image:caption>Essay beroepstrots (1)</image:caption><image:title>Essay beroepstrots (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hulp-bij-organisatieverandering-vanuit-de-gedragspsychologie-met-gert-slob-van-den-akker</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Wil%20Michels-1.jpeg</image:loc><image:caption>Docent Wil Michels-1</image:caption><image:title>Docent Wil Michels-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Foto%20Helen%20Jochems%20DSC_1241a.jpg</image:loc><image:caption>Foto Helen Jochems DSC_1241a</image:caption><image:title>Foto Helen Jochems DSC_1241a</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Huib%20Koeleman%20IMG_8561.jpg</image:loc><image:caption>Huib Koeleman IMG_8561</image:caption><image:title>Huib Koeleman IMG_8561</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/ai-in-communicatie-gids-voor-communicatieprofessionals</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/ai-in-communicatie-gids-voor-communicatieprofessionals/Waarom%20Lisette%20de%20AI%20in%20communicatie%20gids%20heeft%20gemaakt.mp4/medium.jpg</video:thumbnail_loc><video:title>Waarom Lisette de AI in communicatie gids heeft gemaakt</video:title><video:description>Waarom Lisette de AI in communicatie gids heeft gemaakt</video:description><video:content_loc>https://www.hilst.nl/hubfs/ai-in-communicatie-gids-voor-communicatieprofessionals/Waarom%20Lisette%20de%20AI%20in%20communicatie%20gids%20heeft%20gemaakt.mp4</video:content_loc><video:duration>23</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Fotos%20van%20samenwerken%20tijdens%20de%20training.jpg</image:loc><image:caption>Fotos van samenwerken tijdens de training</image:caption><image:title>Fotos van samenwerken tijdens de training</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Niels%20Lange%20bij%20een%20GO-board%20met%20de%20quote%20%E2%80%9CCreativiteit%20vervang%20je%20niet.%20Je%20vergroot%20het.%E2%80%9D.jpg</image:loc><image:caption>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:caption><image:title>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hand%20van%20docent%20Lisette%20Kaptein%20wijst%20naar%20een%20post-it%20met%20het%20woord%20AI.jpg</image:loc><image:caption>Hand van docent Lisette Kaptein wijst naar een post-it met het woord AI</image:caption><image:title>Hand van docent Lisette Kaptein wijst naar een post-it met het woord AI</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast_Paul%20Gremmen.jpeg</image:loc><image:caption>Podcast_Paul Gremmen</image:caption><image:title>Podcast_Paul Gremmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Lisette%20Kaptein%20in%20klaslokaal%20uitleg%20over%20AI%20en%20de%20diverse%20rollen%20van%20mens%20en%20machine.jpg</image:loc><image:caption>Docent Lisette Kaptein in klaslokaal uitleg over AI en de diverse rollen van mens en machine</image:caption><image:title>Docent Lisette Kaptein in klaslokaal uitleg over AI en de diverse rollen van mens en machine</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur-1.jpg</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur-1</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Liesbeth%20Dohmen.jpg</image:loc><image:caption>Liesbeth Dohmen</image:caption><image:title>Liesbeth Dohmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Brainstorm%20over%20AI-Tools.%20Deelnemers%20aan%20tafel.jpg</image:loc><image:caption>Brainstorm over AI-Tools. Deelnemers aan tafel</image:caption><image:title>Brainstorm over AI-Tools. Deelnemers aan tafel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20bij%20Creatief.jpg</image:loc><image:caption>Afbeelding bij Creatief</image:caption><image:title>Afbeelding bij Creatief</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Cyborg%20productie_MMM%20labels_Rens%20van%20der%20Voort.jpg</image:loc><image:caption>Cyborg productie_MMM labels_Rens van der Voort</image:caption><image:title>Cyborg productie_MMM labels_Rens van der Voort</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Moreel%20kompas%20bij%20AI.jpg</image:loc><image:caption>Moreel kompas bij AI</image:caption><image:title>Moreel kompas bij AI</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Cheat%20Sheet%20AI%20in%20jouw%20communicatiepraktijk.jpg</image:loc><image:caption>Cheat Sheet AI in jouw communicatiepraktijk</image:caption><image:title>Cheat Sheet AI in jouw communicatiepraktijk</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20VR%20bril%20en%20laptop.jpg</image:loc><image:caption>Vrouw met VR-bril wijst in de lucht terwijl ze aan een bureau met laptop zit in een moderne kantoorruimte.</image:caption><image:title>Vrouw met VR bril en laptop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afvinken%20op%20een%20checklist.jpg</image:loc><image:caption>Afvinken op een checklist</image:caption><image:title>Afvinken op een checklist</image:title></image:image><lastmod>2026-09-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/lees-dit-w%C3%A9l-10-ai-valkuilen-die-je-werk-ongemerkt-be%C3%AFnvloeden</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20VR%20bril%20en%20laptop.jpg</image:loc><image:caption>Vrouw met VR-bril wijst in de lucht terwijl ze aan een bureau met laptop zit in een moderne kantoorruimte.</image:caption><image:title>Vrouw met VR bril en laptop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/youssef-eddini</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/peter-haan</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/dit-zijn-de-meest-herkenbare-ergernissen-van-communicatieprofs</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Videoexpert%20die%20kritisch%20kijkt%20naar%20een%20opmerking.jpg</image:loc><image:caption>Videoexpert die kritisch kijkt naar een opmerking</image:caption><image:title>Videoexpert die kritisch kijkt naar een opmerking</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/borre-benjamins</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/klantcase-tu-competentie-ontwikkelingstraject</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/TU%20Delft%20Klantcase%202.svg</image:loc><image:caption>TU Delft Klantcase 2</image:caption><image:title>TU Delft Klantcase 2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/TU%20Delft%20Klantcase%20(500%20x%20350%20px).svg</image:loc><image:caption>TU Delft Klantcase (500 x 350 px)</image:caption><image:title>TU Delft Klantcase (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Banner%20Marjan.svg</image:loc><image:caption>Banner Marjan</image:caption><image:title>Banner Marjan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Logo%20TU%20Delft%2c%20vlag%20van%20prometheus.jpeg</image:loc><image:caption>Logo TU Delft, vlag van prometheus</image:caption><image:title>Logo TU Delft, vlag van prometheus</image:title></image:image><lastmod>2022-06-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hoe-visualisaties-helpen-bij-het-vertellen-van-je-verhaal</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Foto%20Helen%20Jochems%20DSC_1241a.jpg</image:loc><image:caption>Foto Helen Jochems DSC_1241a</image:caption><image:title>Foto Helen Jochems DSC_1241a</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch-1.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch-1</image:caption><image:title>Trainer Roosmarijn Busch-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/van-vragen-stellen-en-weggaan-naar-vragen-stellen-en-blijven</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Jan-14-2025-12-54-13-6063-PM.jpg</image:loc><image:caption>1-Jan-14-2025-12-54-13-6063-PM</image:caption><image:title>1-Jan-14-2025-12-54-13-6063-PM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/angela-martens-communicatie-is-het-geven-van-denkkracht</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Angela%20Martens%20bij%20rechtbank%20gebouw.png</image:loc><image:caption>Angela Martens bij rechtbank gebouw</image:caption><image:title>Angela Martens bij rechtbank gebouw</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Visie%20op%20het%20vak%202.png</image:loc><image:caption>Visie op het vak 2</image:caption><image:title>Visie op het vak 2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/denkkracht.png</image:loc><image:caption>denkkracht</image:caption><image:title>denkkracht</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/wat-levert-het-diploma-senior-communicatieprofessional-jou-op</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kasper%20Schomaker.png</image:loc><image:caption>Kasper Schomaker</image:caption><image:title>Kasper Schomaker</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/van%20der%20Hilst%20Communicatie%20C%20opleiding%201.png</image:loc><image:caption>van der Hilst Communicatie C opleiding 1</image:caption><image:title>van der Hilst Communicatie C opleiding 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Soraya%20Koendjniharie%20rond%201.png</image:loc><image:caption>Soraya Koendjniharie rond 1</image:caption><image:title>Soraya Koendjniharie rond 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marcel%20Smits.png</image:loc><image:caption>Marcel Smits</image:caption><image:title>Marcel Smits</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/een-goede-communicatieadviseur-houdt-zich-niet-alleen-bezig-met-adviseren</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpeg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/neem-de-regie-over-jouw-media-interview</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini.png</image:loc><image:caption>Youssef Eddini</image:caption><image:title>Youssef Eddini</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/coaching</loc><lastmod>2025-10-06</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/lisa-kortekaas</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-waarde-van-weerstand</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20krabt%20verward%20op%20zijn%20hoofd%20bij%20de%20vraag%20je%20voelt%20weerstand%20bij%20je%20gesprekspartner%2c%20wat%20nu.jpg</image:loc><image:caption>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:caption><image:title>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2%20ballon%20als%20symbool%20voor%20situationeel%20adviseren%20Boze%20rode%20ballon%20bij%20Adviesgesprek%20A%2c%20blije%20gele%20ballon%20bij%20Adviesgesprek%20B.jpg</image:loc><image:caption>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:caption><image:title>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2026-03-18</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/toekomstige-communicatieberoepen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20VR%20bril%20en%20laptop.jpg</image:loc><image:caption>Vrouw met VR-bril wijst in de lucht terwijl ze aan een bureau met laptop zit in een moderne kantoorruimte.</image:caption><image:title>Vrouw met VR bril en laptop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-adviesvaardigheden-niveau-3</loc><lastmod>2026-07-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/zo-gebruiken-communicatieprofessionals-social-media-in-2025-inzichten-en-dilemmas</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Social%20media%20smileys%20met%20een%20hartje.jpg</image:loc><image:caption>Social media smileys met een hartje</image:caption><image:title>Social media smileys met een hartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inzet%20social%20media%20voor%20zakelijk%20gebruik.jpg</image:loc><image:caption>Inzet social media voor zakelijk gebruik</image:caption><image:title>Inzet social media voor zakelijk gebruik</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatiedoelen-behalen-dankzij-bewustzijnsontwikkeling</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Edi%20van%20Gelder%20quote%20(500%20x%20350%20px).jpeg</image:loc><image:caption>Trainer Edi van Gelder quote (500 x 350 px)</image:caption><image:title>Trainer Edi van Gelder quote (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Nynke%20Sikkema%20Trainer.jpeg</image:loc><image:caption>Nynke Sikkema Trainer</image:caption><image:title>Nynke Sikkema Trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/met-een-goede-voorbereiding-komt-een-crisis-nooit-meer-onverwacht</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Insta%20post%20Sr.%20Woordvoerder%20najaar%202023.jpg</image:loc><image:caption>Insta post Sr. Woordvoerder najaar 2023</image:caption><image:title>Insta post Sr. Woordvoerder najaar 2023</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20Sr.%20Woordvoerder.jpg</image:loc><image:caption>Foto Sr. Woordvoerder</image:caption><image:title>Foto Sr. Woordvoerder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Woordvoerder%20in%20gesprek%20met%20journalist.jpg</image:loc><image:caption>Woordvoerder in gesprek met journalist</image:caption><image:title>Woordvoerder in gesprek met journalist</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/mark-van-vuuren-stel-een-vraag</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Janny%20HD1080%20met%20ondertiteling.mp4/medium.jpg</video:thumbnail_loc><video:title>Janny HD1080 met ondertiteling</video:title><video:description>Janny HD1080 met ondertiteling</video:description><video:content_loc>https://www.hilst.nl/hubfs/Janny%20HD1080%20met%20ondertiteling.mp4</video:content_loc><video:duration>460</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yanny%201.jpg</image:loc><image:caption>Yanny 1</image:caption><image:title>Yanny 1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%202%20Artikel%20overheidscommunicatie.png</image:loc><image:caption>Beeld 2 Artikel overheidscommunicatie</image:caption><image:title>Beeld 2 Artikel overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%202021_logo%20vierkant_RGB.png</image:loc><image:caption>Van der Hilst 2021_logo vierkant_RGB</image:caption><image:title>Van der Hilst 2021_logo vierkant_RGB</image:title></image:image><lastmod>2026-08-31</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-interne-communicatie-bij-verandering</loc><lastmod>2026-01-06</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/van-rooksignalen-en-postduiven-tot-snaps-en-threads</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website_graffiti_formatted.png</image:loc><image:caption>website_graffiti_formatted</image:caption><image:title>website_graffiti_formatted</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandere%20vaardigheden%20commprof.jpg</image:loc><image:caption>Verandere vaardigheden commprof</image:caption><image:title>Verandere vaardigheden commprof</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Terugkijken.png</image:loc><image:caption>Terugkijken</image:caption><image:title>Terugkijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-woordvoerder-frontsoldaat-met-kompas</loc><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20woordvoerder%20als%20frontsoldaat.png</image:loc><image:caption>De woordvoerder als frontsoldaat</image:caption><image:title>De woordvoerder als frontsoldaat</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/adviesvaardigheden-wat-is-dat-precies</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Stevig%20in%20je%20rol-INSTA.png</image:loc><image:caption>Stevig in je rol-INSTA</image:caption><image:title>Stevig in je rol-INSTA</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blog%20GROW%20Model.png</image:loc><image:caption>Blog GROW Model</image:caption><image:title>Blog GROW Model</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20Adviesdriehoek_Peter%20Gons.png</image:loc><image:caption>De Adviesdriehoek_Peter Gons</image:caption><image:title>De Adviesdriehoek_Peter Gons</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/van-journalistieke-redactie-tot-communicatiestrategie-gedreven-door-nieuwsgierigheid</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Senior%20communicatieadviseur%20Anneke%20Naafs%20naast%20citaat%20over%20nieuwsgierige%20en%20moedige%20communicatie..jpg</image:loc><image:caption>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:caption><image:title>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpeg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-12-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/digitale-toegankelijkheid-communiceren-voor-iedereen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Toetsenbord%20met%20icoontjes%20rolstoel%2c%20symbool%20voor%20gehoorbeperking%2c%20symbool%20voor%20blinden%20en%20slechtzienden.jpeg</image:loc><image:caption>Toetsenbord met icoontjes rolstoel, symbool voor gehoorbeperking, symbool voor blinden en slechtzienden</image:caption><image:title>Toetsenbord met icoontjes rolstoel, symbool voor gehoorbeperking, symbool voor blinden en slechtzienden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/ment-kuiper</loc><lastmod>2026-08-31</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/vijf-eigenschappen-voor-de-communicatieprofessional-van-nu</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/robot%20die%20vragend%20kijkt.png</image:loc><image:caption>robot die vragend kijkt</image:caption><image:title>robot die vragend kijkt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/museummensen-spreken-overal-dezelfde-museumtaal</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Communicatieprofessional%20Zoia%20Necheporenko-%20indrukwekkend%20portfolio%2c%20sprak%20Nederlands%2c%20maar%20toch%20afgewezen.jpg</image:loc><image:caption>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:caption><image:title>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Senior%20communicatieadviseur%20Anneke%20Naafs%20naast%20citaat%20over%20nieuwsgierige%20en%20moedige%20communicatie..jpg</image:loc><image:caption>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:caption><image:title>Senior communicatieadviseur Anneke Naafs naast citaat over nieuwsgierige en moedige communicatie.</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2026-06-25</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-adviesvaardigheden-niveau-1</loc><lastmod>2026-07-20</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20overleg%20voor%20scrumwand.png</image:loc><image:caption>Foto overleg voor scrumwand</image:caption><image:title>Foto overleg voor scrumwand</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Wil%20Michels-2.jpeg</image:loc><image:caption>Wil Michels-2</image:caption><image:title>Wil Michels-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aan%20de%20slag%20met%20een%20oefening%20in%20de%20opleiding%20Senior%20Communicatieprofessional.jpg</image:loc><image:caption>Aan de slag met een oefening in de opleiding Senior Communicatieprofessional</image:caption><image:title>Aan de slag met een oefening in de opleiding Senior Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Coachgesprek.jpg</image:loc><image:caption>Coachgesprek</image:caption><image:title>Coachgesprek</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Creatief%20aan%20het%20brainstormen.jpg</image:loc><image:caption>Creatief aan het brainstormen</image:caption><image:title>Creatief aan het brainstormen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Creatieve%20communicatieprofessional%20aan%20het%20schrijven.jpg</image:loc><image:caption>Creatieve communicatieprofessional aan het schrijven</image:caption><image:title>Creatieve communicatieprofessional aan het schrijven</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Opleiding%20Executive%20Communicatieprofessional%20.jpg</image:loc><image:caption>Opleiding Executive Communicatieprofessional </image:caption><image:title>Opleiding Executive Communicatieprofessional </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Samenwerken%20tijdens%20opleiding-%20Overheidscommunicatie.jpg</image:loc><image:caption>Samenwerken tijdens opleiding- Overheidscommunicatie</image:caption><image:title>Samenwerken tijdens opleiding- Overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Video%20interview.jpg</image:loc><image:caption>Video interview</image:caption><image:title>Video interview</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/interne%20Communicatie.jpg</image:loc><image:caption>interne Communicatie</image:caption><image:title>interne Communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/training%20Adviesvaardigheden%20niveau%202.jpg</image:loc><image:caption>training Adviesvaardigheden niveau 2</image:caption><image:title>training Adviesvaardigheden niveau 2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Training%20Adviesvaardigheden.jpg</image:loc><image:caption>Training Adviesvaardigheden</image:caption><image:title>Training Adviesvaardigheden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Les%20tijdens%20de%20Co.jpg</image:loc><image:caption>Les tijdens de Co</image:caption><image:title>Les tijdens de Co</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Corine%20Hoppenbrouwers%20training%20Overheidscommunicatie%20tools.jpg</image:loc><image:caption>Trainer Corine Hoppenbrouwers training Overheidscommunicatie tools</image:caption><image:title>Trainer Corine Hoppenbrouwers training Overheidscommunicatie tools</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/3-3.jpg</image:loc><image:caption>3-3</image:caption><image:title>3-3</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainers%20voor%20scrumwand%20(500%20x%20350%20px).png</image:loc><image:caption>Trainers voor scrumwand (500 x 350 px)</image:caption><image:title>Trainers voor scrumwand (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Adviesgesprek%20vrouw%20in%20gesprek%20met%20man.jpeg</image:loc><image:caption>Adviesgesprek vrouw in gesprek met man</image:caption><image:title>Adviesgesprek vrouw in gesprek met man</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Aan%20de%20slag%20met%20een%20oefening%20in%20de%20opleiding.jpg</image:loc><image:caption>Aan de slag met een oefening in de opleiding</image:caption><image:title>Aan de slag met een oefening in de opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Eerste%20lesbijeenkomst%20Senior%20Woordvoerder-2.jpeg</image:loc><image:caption>Eerste lesbijeenkomst Senior Woordvoerder-2</image:caption><image:title>Eerste lesbijeenkomst Senior Woordvoerder-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20bij%20verandering.jpg</image:loc><image:caption>Interne Communicatie bij verandering</image:caption><image:title>Interne Communicatie bij verandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Deelnemers%20basisopleiding%20Woordvoering%20aan%20de%20wandel.jpg</image:loc><image:caption>Deelnemers basisopleiding Woordvoering aan de wandel</image:caption><image:title>Deelnemers basisopleiding Woordvoering aan de wandel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20voor%20de%20klas.jpg</image:loc><image:caption>Docent voor de klas</image:caption><image:title>Docent voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20schrijft%20help%20geen%20inspiratie.jpeg</image:loc><image:caption>Vrouw schrijft help geen inspiratie</image:caption><image:title>Vrouw schrijft help geen inspiratie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Deelnemers%20opleiding%20Senior%20Communicatieprofessional.jpg</image:loc><image:caption>Deelnemers opleiding Senior Communicatieprofessional</image:caption><image:title>Deelnemers opleiding Senior Communicatieprofessional</image:title></image:image><lastmod>2024-12-19</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/met-commpas-maak-je-als-het-ware-een-foto-van-jezelf-als-communicatieprofessional</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Commpas%20methode%20uitgelegd%20door%20Marcel%20Smits.jpg</image:loc><image:caption>Commpas methode uitgelegd door Marcel Smits</image:caption><image:title>Commpas methode uitgelegd door Marcel Smits</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/incompany</loc><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/home-blog-list.jpg</image:loc><image:caption>home-blog-list</image:caption><image:title>home-blog-list</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marjan%20Swart-docent%20foto.jpg</image:loc><image:caption>Marjan Swart-docent foto</image:caption><image:title>Marjan Swart-docent foto</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20overheidscommunicatie%20Corine%20Hoppenbrouwers.jpg</image:loc><image:caption>Docent overheidscommunicatie Corine Hoppenbrouwers</image:caption><image:title>Docent overheidscommunicatie Corine Hoppenbrouwers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Brainstorm%202.jpeg</image:loc><image:caption>Brainstorm 2</image:caption><image:title>Brainstorm 2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/samenwerken%20in%20team.jpeg</image:loc><image:caption>samenwerken in team</image:caption><image:title>samenwerken in team</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Communiceren%20in%20verschillende%20symbolen.jpeg</image:loc><image:caption>Communiceren in verschillende symbolen</image:caption><image:title>Communiceren in verschillende symbolen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Judht%20van%20den%20Hul.jpeg</image:loc><image:caption>Judht van den Hul</image:caption><image:title>Judht van den Hul</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Evelyne%20Esveld.jpeg</image:loc><image:caption>Evelyne Esveld</image:caption><image:title>Evelyne Esveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/hybride%20training.png</image:loc><image:caption>hybride training</image:caption><image:title>hybride training</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.png</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kompas%20liggen%20we%20nog%20op%20koers.jpeg</image:loc><image:caption>Kompas liggen we nog op koers</image:caption><image:title>Kompas liggen we nog op koers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Chris%20Mulder-1.jpg</image:loc><image:caption>Docent en trainer Chris Mulder-1</image:caption><image:title>Docent en trainer Chris Mulder-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Brainstorm.jpeg</image:loc><image:caption>Brainstorm</image:caption><image:title>Brainstorm</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Samenwerken.jpeg</image:loc><image:caption>Samenwerken</image:caption><image:title>Samenwerken</image:title></image:image><lastmod>2025-07-01</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-communicatieprofessional-b</loc><lastmod>2026-07-07</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatie-is-mijn-manier-om-een-bijdrage-te-leveren-aan-een-duurzamere-toekomst</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Sloots%20Senior%20Communicatieadviseur%20over%20diversiteit%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:caption><image:title>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Feb-14-2025-09-04-05-6837-AM.jpg</image:loc><image:caption>1-Feb-14-2025-09-04-05-6837-AM</image:caption><image:title>1-Feb-14-2025-09-04-05-6837-AM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yoni%20.jpg</image:loc><image:caption>Yoni </image:caption><image:title>Yoni </image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/geen-dag-is-hetzelfde-en-mijn-interesse-in-het-vakgebied-lijkt-alleen-maar-toe-te-nemen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Sloots%20Senior%20Communicatieadviseur%20over%20diversiteit%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:caption><image:title>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yoni%20.jpg</image:loc><image:caption>Yoni </image:caption><image:title>Yoni </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Feb-14-2025-09-04-05-6837-AM.jpg</image:loc><image:caption>1-Feb-14-2025-09-04-05-6837-AM</image:caption><image:title>1-Feb-14-2025-09-04-05-6837-AM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcast-zo-vertel-je-jouw-verhaal</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch-1.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch-1</image:caption><image:title>Trainer Roosmarijn Busch-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/evelyne-esveld</loc><lastmod>2024-10-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcast-hoe-ai-jouw-beste-assistent-wordt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast_Paul%20Gremmen.jpeg</image:loc><image:caption>Podcast_Paul Gremmen</image:caption><image:title>Podcast_Paul Gremmen</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/een-communicatieduwtje-in-de-goede-richting-met-liza-luesink</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en 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logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/voorkom-valkuilen-tijdens-perscontact-in-crisistijd</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden 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journalist</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20Sr.%20Woordvoerder.jpg</image:loc><image:caption>Foto Sr. Woordvoerder</image:caption><image:title>Foto Sr. Woordvoerder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/verandercommunicatie-praktische-tips-die-je-kunt-toepassen-in-jouw-werkomgeving</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inspirerende%20praktijkverhalen.png</image:loc><image:caption>Inspirerende praktijkverhalen</image:caption><image:title>Inspirerende praktijkverhalen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandercommunicatie-1.jpg</image:loc><image:caption>Verandercommunicatie-1</image:caption><image:title>Verandercommunicatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/praktische%20tips.png</image:loc><image:caption>praktische tips</image:caption><image:title>praktische tips</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Veranderkundige%20Kilian%20.jpeg</image:loc><image:caption>Veranderkundige Kilian </image:caption><image:title>Veranderkundige Kilian </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins%20en%20Leonie%20Otto%20over%20verandercommunicatie%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:caption><image:title>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/inzichten%20van%20vakexperts.jpg</image:loc><image:caption>inzichten van vakexperts</image:caption><image:title>inzichten van vakexperts</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20commprof%20Lisa%20Kortekaas%20(1).jpg</image:loc><image:caption>Docent en commprof Lisa Kortekaas (1)</image:caption><image:title>Docent en commprof Lisa Kortekaas (1)</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/onno-houtschild</loc><lastmod>2023-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/effectief-adviseren-is-schakelen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2%20ballon%20als%20symbool%20voor%20situationeel%20adviseren%20Boze%20rode%20ballon%20bij%20Adviesgesprek%20A%2c%20blije%20gele%20ballon%20bij%20Adviesgesprek%20B.jpg</image:loc><image:caption>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:caption><image:title>2 ballon als symbool voor situationeel adviseren Boze rode ballon bij Adviesgesprek A, blije gele ballon bij Adviesgesprek B</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20krabt%20verward%20op%20zijn%20hoofd%20bij%20de%20vraag%20je%20voelt%20weerstand%20bij%20je%20gesprekspartner%2c%20wat%20nu.jpg</image:loc><image:caption>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:caption><image:title>Man krabt verward op zijn hoofd bij de vraag je voelt weerstand bij je gesprekspartner, wat nu</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2026-03-18</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-overheidscommunicatie</loc><lastmod>2026-10-08</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/roosmarijn-busch</loc><lastmod>2022-03-10</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/bregittha-nuyten</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/over-welke-vaardigheden-moet-een-adviseur-beschikken</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Video%20met%20Peter%20Gons%20.jpeg</image:loc><image:caption>Video met Peter Gons </image:caption><image:title>Video met Peter Gons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vraagtekens%20over%20wat%20iemand%20een%20goede%20adviseur%20maakt.jpeg</image:loc><image:caption>Vraagtekens over wat iemand een goede adviseur maakt</image:caption><image:title>Vraagtekens over wat iemand een goede adviseur maakt</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-senior-communicatieprofessional-c</loc><lastmod>2026-08-11</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/opleiding-innovatie-in-communicatie</loc><lastmod>2026-09-24</lastmod></url><url><loc>https://www.hilst.nl/home-staging</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/focus-idea.png</image:loc><image:caption>focus-idea</image:caption><image:title>focus-idea</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CC%203.%20Templates/Hilst%20Medewerkers/WOUTER.png</image:loc><image:caption>WOUTER</image:caption><image:title>WOUTER</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/home-bg.jpg</image:loc><image:caption>home-bg</image:caption><image:title>home-bg</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/time.png</image:loc><image:caption>time</image:caption><image:title>time</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/signature.png</image:loc><image:caption>signature</image:caption><image:title>signature</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/contact.png</image:loc><image:caption>contact</image:caption><image:title>contact</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CC%203.%20Templates/Hilst%20Medewerkers/SIMONE.png</image:loc><image:caption>SIMONE</image:caption><image:title>SIMONE</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/hilst-color.svg</image:loc><image:caption>hilst-color</image:caption><image:title>hilst-color</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/7.%20Fotos%20diversen/SNI_4929.jpg</image:loc><image:caption>SNI_4929</image:caption><image:title>SNI_4929</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/map-marker.png</image:loc><image:caption>map-marker</image:caption><image:title>map-marker</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/client-1.png</image:loc><image:caption>client-1</image:caption><image:title>client-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/up-arrow.png</image:loc><image:caption>up-arrow</image:caption><image:title>up-arrow</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/image-2018-04-26-1.jpg</image:loc><image:caption>image-2018-04-26-1</image:caption><image:title>image-2018-04-26-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/divider.png</image:loc><image:caption>divider</image:caption><image:title>divider</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/focus-time.png</image:loc><image:caption>focus-time</image:caption><image:title>focus-time</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Crossmediaal%20schrijven.jpg</image:loc><image:caption>Crossmediaal schrijven</image:caption><image:title>Crossmediaal schrijven</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CC%203.%20Templates/Hilst%20Medewerkers/CASPER.png</image:loc><image:caption>CASPER</image:caption><image:title>CASPER</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/3.%20Trainen/2.%20Fotos/adviesvaardigheden-gevorderd-1024x666-1.jpg</image:loc><image:caption>adviesvaardigheden-gevorderd-1024x666-1</image:caption><image:title>adviesvaardigheden-gevorderd-1024x666-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/home-bg-1.jpg</image:loc><image:caption>home-bg-1</image:caption><image:title>home-bg-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/hilst-white.svg</image:loc><image:caption>hilst-white</image:caption><image:title>hilst-white</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/calendar.png</image:loc><image:caption>calendar</image:caption><image:title>calendar</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mpull%20Hilst%20Theme/images/image-1.jpg</image:loc><image:caption>image-1</image:caption><image:title>image-1</image:title></image:image><lastmod>2017-12-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/charlotte-matthes</loc><lastmod>2026-05-27</lastmod></url><url><loc>https://www.hilst.nl/nieuwsbrief</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Person%20hand%20taking%20chalk%20drawn%20email%20sign.jpeg</image:loc><image:caption>Person hand taking chalk drawn email sign</image:caption><image:title>Person hand taking chalk drawn email sign</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-06-10</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/bereik-ook-de-bedachtzame-veranderaars</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boekentips%20Interne%20communicatie.jpg</image:loc><image:caption>Boekentips Interne communicatie</image:caption><image:title>Boekentips Interne communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hybride%20werken.jpeg</image:loc><image:caption>Hybride werken</image:caption><image:title>Hybride werken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Huib%20Koeleman.jpg</image:loc><image:caption>Trainer en auteur Huib Koeleman</image:caption><image:title>Trainer en auteur Huib Koeleman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/waarom-anderen-communicatie-nog-te-vaak-als-uitvoerend-zien-en-hoe-jij-dat-doorbreekt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><lastmod>2026-01-27</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/manager-bestuurscommunicatie-aan-het-woord</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Pieter%20Bas%20Simons%20.jpeg</image:loc><image:caption>Pieter Bas Simons </image:caption><image:title>Pieter Bas Simons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini_Communicatieprofessional.jpg</image:loc><image:caption>Youssef Eddini_Communicatieprofessional</image:caption><image:title>Youssef Eddini_Communicatieprofessional</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/carolien-schoenmakers</loc><lastmod>2024-12-03</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/wat-maakt-iemand-een-goede-communicatie-adviseur</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Video%20met%20Peter%20Gons%20.jpeg</image:loc><image:caption>Video met Peter Gons </image:caption><image:title>Video met Peter Gons </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vraagtekens%20over%20wat%20iemand%20een%20goede%20adviseur%20maakt.jpeg</image:loc><image:caption>Vraagtekens over wat iemand een goede adviseur maakt</image:caption><image:title>Vraagtekens over wat iemand een goede adviseur maakt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/uitdagende-communicatierol-binnen-en-buiten-de-muren-van-de-forensische-zorg</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ypie%20Veenstra.jpeg</image:loc><image:caption>Ypie Veenstra</image:caption><image:title>Ypie Veenstra</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/hybride-werken-working-apart-together</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Huib%20Koeleman.jpg</image:loc><image:caption>Trainer en auteur Huib Koeleman</image:caption><image:title>Trainer en auteur Huib Koeleman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boekentips%20Interne%20communicatie.jpg</image:loc><image:caption>Boekentips Interne communicatie</image:caption><image:title>Boekentips Interne communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hybride%20werken.jpeg</image:loc><image:caption>Hybride werken</image:caption><image:title>Hybride werken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/van-der-hilst-podcast</loc><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Wil%20Michels-1.jpeg</image:loc><image:caption>Docent Wil Michels-1</image:caption><image:title>Docent Wil Michels-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/mark-van-vuuren</loc><lastmod>2026-08-31</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/kirsten-jassies</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/blijf-jezelf-ontwikkelen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Social%20media.png</image:loc><image:caption>Social media</image:caption><image:title>Social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Janny_van_der_Vliet_c6f.jpg</image:loc><image:caption>Janny_van_der_Vliet_c6f</image:caption><image:title>Janny_van_der_Vliet_c6f</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/waar-de-doelgroep-is-daar-moet-ik-zijn</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Yoni%20.jpg</image:loc><image:caption>Yoni </image:caption><image:title>Yoni </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Feb-14-2025-09-04-05-6837-AM.jpg</image:loc><image:caption>1-Feb-14-2025-09-04-05-6837-AM</image:caption><image:title>1-Feb-14-2025-09-04-05-6837-AM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Erik%20Sloots%20Senior%20Communicatieadviseur%20over%20diversiteit%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:caption><image:title>Erik Sloots Senior Communicatieadviseur over diversiteit (500 x 300 px) (1)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcast-iacobien-riezebosch</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Iacobien%20Riezebosch_Blogpagina.png</image:loc><image:caption>Docent Iacobien Riezebosch_Blogpagina</image:caption><image:title>Docent Iacobien Riezebosch_Blogpagina</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/paul-van-lange</loc><lastmod>2026-06-12</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/gidion-peters</loc><lastmod>2024-10-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatie-is-meer-dan-zenden-het-is-luisteren-verbinden-en-handelen-vanuit-wederzijds-begrip</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beroepstrots.png</image:loc><image:caption>Beroepstrots</image:caption><image:title>Beroepstrots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/2-Apr-01-2025-01-56-45-7943-PM.jpg</image:loc><image:caption>2-Apr-01-2025-01-56-45-7943-PM</image:caption><image:title>2-Apr-01-2025-01-56-45-7943-PM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcasten...-maar-hoe-dan</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20microfoon.png</image:loc><image:caption>Podcast microfoon</image:caption><image:title>Podcast microfoon</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/regie-houden-op-een-crisis-voor-tijdens-en-na</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Woordvoerder%20in%20gesprek%20met%20journalist.jpg</image:loc><image:caption>Woordvoerder in gesprek met journalist</image:caption><image:title>Woordvoerder in gesprek met journalist</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Insta%20post%20Sr.%20Woordvoerder%20najaar%202023.jpg</image:loc><image:caption>Insta post Sr. Woordvoerder najaar 2023</image:caption><image:title>Insta post Sr. Woordvoerder najaar 2023</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Foto%20Sr.%20Woordvoerder.jpg</image:loc><image:caption>Foto Sr. Woordvoerder</image:caption><image:title>Foto Sr. Woordvoerder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-in-positie-komen-als-strategisch-adviseur</loc><lastmod>2025-10-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/misschien-kun-je-het-allang-maar-wil-je-het-ook-echt-snappen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/communicatieprofessional%20over%20de%20breedte%20van%20het%20communicatievak%20in%20de%20B%20opleiding.jpg</image:loc><image:caption>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:caption><image:title>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><lastmod>2026-03-25</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/zo-bevorder-jij-als-communicatieadviseur-diversiteit-gelijkheid-en-inclusie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Huib%20Koeleman.jpg</image:loc><image:caption>Trainer en auteur Huib Koeleman</image:caption><image:title>Trainer en auteur Huib Koeleman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Social%20media%20smileys%20met%20een%20hartje.jpg</image:loc><image:caption>Social media smileys met een hartje</image:caption><image:title>Social media smileys met een hartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boeken%20over%20inclusieve%20communicatie.png</image:loc><image:caption>Boeken over inclusieve communicatie</image:caption><image:title>Boeken over inclusieve communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Diversiteit%20zichtbare%20en%20onzichtbare%20kenmerken.png</image:loc><image:caption>Diversiteit zichtbare en onzichtbare kenmerken</image:caption><image:title>Diversiteit zichtbare en onzichtbare kenmerken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/irene-koel</loc><lastmod>2024-10-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/omv-betteke-van-ruler</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Betteke%20van%20Ruler.png</image:loc><image:caption>Betteke van Ruler</image:caption><image:title>Betteke van Ruler</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/adviseren-gaat-in-essentie-over-echt-luisteren-naar-jezelf-en-naar-de-ander</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Edi%20van%20Gelder%20quote%20(500%20x%20350%20px).jpeg</image:loc><image:caption>Trainer Edi van Gelder quote (500 x 350 px)</image:caption><image:title>Trainer Edi van Gelder quote (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Nynke%20Sikkema%20Trainer.jpeg</image:loc><image:caption>Nynke Sikkema Trainer</image:caption><image:title>Nynke Sikkema Trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/newsroomen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Newsroom.jpg</image:loc><image:caption>Newsroom</image:caption><image:title>Newsroom</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/de-echte-winst-zit-in-luisteren-vragen-stellen-en-aanwezig-zijn</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Boek%20Overheidscommunicatie%20voor%20professionals.jpg</image:loc><image:caption>Boek Overheidscommunicatie voor professionals</image:caption><image:title>Boek Overheidscommunicatie voor professionals</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20en%20auteurs%20Guido%20Rijnja%20en%20Corine%20Hoppenbrouwers-1.jpg</image:loc><image:caption>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:caption><image:title>Docenten en auteurs Guido Rijnja en Corine Hoppenbrouwers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/10-x-antwoord-op-de-vraag-wat-doe-jij-met-communicatie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/communicatieprofessional%20over%20de%20breedte%20van%20het%20communicatievak%20in%20de%20B%20opleiding.jpg</image:loc><image:caption>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:caption><image:title>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trafficmanager.jpg</image:loc><image:caption>Trafficmanager</image:caption><image:title>Trafficmanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2026-07-03</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/inclusief-schrijven-is-slimme-communicatie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Widget%20toegankelijkheid.png</image:loc><image:caption>Widget toegankelijkheid</image:caption><image:title>Widget toegankelijkheid</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Social%20media%20smileys%20met%20een%20hartje.jpg</image:loc><image:caption>Social media smileys met een hartje</image:caption><image:title>Social media smileys met een hartje</image:title></image:image><lastmod>2026-02-26</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/gedreven-om-verder-te-groeien-en-het-communicatievak-%C3%A9cht-te-leren</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpeg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-06</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-creatief-denken-en-doen-in-communicatie</loc><lastmod>2025-10-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/luister-naar-me</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blog%20GROW%20Model.png</image:loc><image:caption>Blog GROW Model</image:caption><image:title>Blog GROW Model</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Stevig%20in%20je%20rol-INSTA.png</image:loc><image:caption>Stevig in je rol-INSTA</image:caption><image:title>Stevig in je rol-INSTA</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/wat-overheidscommunicatie-boeiend-%C3%A9n-complex-maakt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/communicatieprofessional%20over%20de%20breedte%20van%20het%20communicatievak%20in%20de%20B%20opleiding.jpg</image:loc><image:caption>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:caption><image:title>communicatieprofessional over de breedte van het communicatievak in de B opleiding</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%203%20Comprof%20aan%20het%20woord%20Miranda.png</image:loc><image:caption>Beeld 3 Comprof aan het woord Miranda</image:caption><image:title>Beeld 3 Comprof aan het woord Miranda</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%202%20Artikel%20overheidscommunicatie.png</image:loc><image:caption>Beeld 2 Artikel overheidscommunicatie</image:caption><image:title>Beeld 2 Artikel overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Communicatieprofessional%20Zoia%20Necheporenko-%20indrukwekkend%20portfolio%2c%20sprak%20Nederlands%2c%20maar%20toch%20afgewezen.jpg</image:loc><image:caption>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:caption><image:title>Communicatieprofessional Zoia Necheporenko- indrukwekkend portfolio, sprak Nederlands, maar toch afgewezen</image:title></image:image><lastmod>2026-08-25</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/maaike-buijsman</loc><lastmod>2024-01-11</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/6-argumenten-om-opleidingsbudget-vrij-te-krijgen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Opleidingsbudget%20blog%206%20argumenten_WS.png</image:loc><image:caption>Opleidingsbudget blog 6 argumenten_WS</image:caption><image:title>Opleidingsbudget blog 6 argumenten_WS</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/marcel-smits-manager-opleiden-staat-stil-bij-een-bijzondere-mijlpaal</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marcel%20Smits_CM.png</image:loc><image:caption>Marcel Smits_CM</image:caption><image:title>Marcel Smits_CM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/pieter-de-jager</loc><lastmod>2026-01-26</lastmod></url><url><loc>https://www.hilst.nl/aanmelding-bedankt</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2024-12-19</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/janny-van-der-vliet</loc><lastmod>2024-12-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/een-bmw-hoeft-niet-altijd.-soms-is-een-toyota-aygo-ook-goed-genoeg</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Jan-14-2025-12-54-13-6063-PM.jpg</image:loc><image:caption>1-Jan-14-2025-12-54-13-6063-PM</image:caption><image:title>1-Jan-14-2025-12-54-13-6063-PM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><lastmod>2025-07-07</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/ik-kijk-vol-verwondering-naar-ons-snel-ontwikkelende-vak-en-mijn-werk</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Graciela%20de%20Windt.jpg</image:loc><image:caption>Graciela de Windt</image:caption><image:title>Graciela de Windt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/inge-van-voornveld</loc><lastmod>2024-12-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/communicatie-en-gedragsverandering</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/lisette-kaptein</loc><lastmod>2025-06-10</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/marjan-swart</loc><lastmod>2026-06-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/waarom-innoveren-een-must-is</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/contact</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kantoor.png</image:loc><image:caption>Kantoor</image:caption><image:title>Kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kantoor-1.png</image:loc><image:caption>Kantoor-1</image:caption><image:title>Kantoor-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2024-02-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/inschrijven-voor-de-a-opleiding-twijfel-je-nog-lees-dit-dan-even</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Fotos%20Augustus%202023/Danet%20van%20der%20Maarel_square_blue_2025.png</image:loc><image:caption>Danet van der Maarel_square_blue_2025</image:caption><image:title>Danet van der Maarel_square_blue_2025</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yvonne%20Meijer.jpg</image:loc><image:caption>Yvonne Meijer</image:caption><image:title>Yvonne Meijer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Fotos%20Augustus%202023/Lisette%20Kaptein.png</image:loc><image:caption>Lisette Kaptein</image:caption><image:title>Lisette Kaptein</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Illustratie%20van%20een%20enthousiaste%20communicatiemedewerker%20achter%20een%20laptop%2c%20omringd%20door%20e-mails%2c%20chatballonnen%20en%20een%20koffiebeker.%20Er%20staan%20twee%20tekstballonnen%20met%20vinkjes%20Je%20houdt%20van%20afwisseling.jpg</image:loc><image:caption>Illustratie van een enthousiaste communicatiemedewerker achter een laptop, omringd door e-mails, chatballonnen en een koffiebeker. Er staan twee tekstballonnen met vinkjes Je houdt van afwisseling</image:caption><image:title>Illustratie van een enthousiaste communicatiemedewerker achter een laptop, omringd door e-mails, chatballonnen en een koffiebeker. Er staan twee tekstballonnen met vinkjes Je houdt van afwisseling</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina</loc><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Guido%20Rijnja%20over%20communicatiebeleid.png</image:loc><image:caption>Guido Rijnja over communicatiebeleid</image:caption><image:title>Guido Rijnja over communicatiebeleid</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Maj-Britt%20van%20Raalte%20Teamwork-1.jpg</image:loc><image:caption>Maj-Britt van Raalte Teamwork-1</image:caption><image:title>Maj-Britt van Raalte Teamwork-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20Esther%20Durenkamp%20(1).jpg</image:loc><image:caption>Vooruitkijken met Esther Durenkamp (1)</image:caption><image:title>Vooruitkijken met Esther Durenkamp (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Tjalling%20Damming%20en%20Hans%20Dorreboom.jpg</image:loc><image:caption>Tjalling Damming en Hans Dorreboom</image:caption><image:title>Tjalling Damming en Hans Dorreboom</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruit%20kijken.jpg</image:loc><image:caption>Vooruit kijken</image:caption><image:title>Vooruit kijken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website_graffiti_formatted.png</image:loc><image:caption>website_graffiti_formatted</image:caption><image:title>website_graffiti_formatted</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1-Oct-09-2024-09-22-51-7335-AM.jpg</image:loc><image:caption>1-Oct-09-2024-09-22-51-7335-AM</image:caption><image:title>1-Oct-09-2024-09-22-51-7335-AM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Ron%20van%20der%20Jagt.jpg</image:loc><image:caption>Ron van der Jagt</image:caption><image:title>Ron van der Jagt</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Henk%20en%20Joke%20van%20der%20Hilst.jpg</image:loc><image:caption>Henk en Joke van der Hilst</image:caption><image:title>Henk en Joke van der Hilst</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen-1.jpg</image:loc><image:caption>Hilke van Bergen-1</image:caption><image:title>Hilke van Bergen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers-1.jpg</image:loc><image:caption>Carolien Schoenmakers-1</image:caption><image:title>Carolien Schoenmakers-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto-10.jpg</image:loc><image:caption>foto-10</image:caption><image:title>foto-10</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-07-30</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-creatiever-schrijven-met-ai</loc><lastmod>2026-06-23</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/het-embargo-in-een-24-uurs-nieuwswereld</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Kranten.png</image:loc><image:caption>Kranten</image:caption><image:title>Kranten</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/omgevingsbewustzijn</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/Afbeelding%20Blog%20Lilian%20van%20Zandbrink.png</image:loc><image:caption>Afbeelding Blog Lilian van Zandbrink</image:caption><image:title>Afbeelding Blog Lilian van Zandbrink</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/leveringsvoorwaarden</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><lastmod>2026-06-08</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/van-der-hilst-podcast-interne-communicatie-in-het-hybride-werken</loc><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Huib%20Koeleman%20IMG_8561.jpg</image:loc><image:caption>Huib Koeleman IMG_8561</image:caption><image:title>Huib Koeleman IMG_8561</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan.png</image:loc><image:caption>Patrick Regan</image:caption><image:title>Patrick Regan</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/voor-alle-schrijvers-chatgpt-is-je-nieuwe-beste-vriend</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Liesbeth%20Dohmen.jpg</image:loc><image:caption>Liesbeth Dohmen</image:caption><image:title>Liesbeth Dohmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20&amp;%20docent%20Liesbeth%20Louwerens.png</image:loc><image:caption>Trainer &amp; docent Liesbeth Louwerens</image:caption><image:title>Trainer &amp; docent Liesbeth Louwerens</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-scherp-schrijven-met-ai-jij-bepaalt-ai-helpt</loc><lastmod>2026-06-24</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/creatief-schrijven-met-ai-jij-maakt-het-verschil</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Liesbeth%20Dohmen.jpg</image:loc><image:caption>Liesbeth Dohmen</image:caption><image:title>Liesbeth Dohmen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20&amp;%20docent%20Liesbeth%20Louwerens.png</image:loc><image:caption>Trainer &amp; docent Liesbeth Louwerens</image:caption><image:title>Trainer &amp; docent Liesbeth Louwerens</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Niels%20Lange%20bij%20een%20GO-board%20met%20de%20quote%20%E2%80%9CCreativiteit%20vervang%20je%20niet.%20Je%20vergroot%20het.%E2%80%9D.jpg</image:loc><image:caption>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:caption><image:title>Trainer Niels Lange bij een GO-board met de quote “Creativiteit vervang je niet. Je vergroot het.”</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2026-10-07</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/reint-jan-renes</loc><lastmod>2024-10-09</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/niels-lange</loc><lastmod>2025-07-28</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/echt-naar-elkaar-luisteren-is-bij-veel-organisaties-niet-vanzelfsprekend</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins%20en%20Leonie%20Otto%20over%20verandercommunicatie%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:caption><image:title>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandercommunicatie-1.jpg</image:loc><image:caption>Verandercommunicatie-1</image:caption><image:title>Verandercommunicatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20commprof%20Lisa%20Kortekaas%20(1).jpg</image:loc><image:caption>Docent en commprof Lisa Kortekaas (1)</image:caption><image:title>Docent en commprof Lisa Kortekaas (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Veranderkundige%20Kilian%20.jpeg</image:loc><image:caption>Veranderkundige Kilian </image:caption><image:title>Veranderkundige Kilian </image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/historisch-besef-het-clubgevoel-en-de-invloed-van-aanpalende-vakgebieden</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Folkert%20Reith%20Ontwikkeladviseur.jpeg</image:loc><image:caption>Folkert Reith Ontwikkeladviseur</image:caption><image:title>Folkert Reith Ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/wil-michels</loc><lastmod>2026-09-16</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/het-grow-model</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter%20Gons.png</image:loc><image:caption>Peter Gons</image:caption><image:title>Peter Gons</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Blog%20GROW%20Model.png</image:loc><image:caption>Blog GROW Model</image:caption><image:title>Blog GROW Model</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Stevig%20in%20je%20rol-INSTA.png</image:loc><image:caption>Stevig in je rol-INSTA</image:caption><image:title>Stevig in je rol-INSTA</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Adviesvaardigheden%20Peter%20Gons-1.jpg</image:loc><image:caption>Trainer Adviesvaardigheden Peter Gons-1</image:caption><image:title>Trainer Adviesvaardigheden Peter Gons-1</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/interne-communicatie-we-delen-onze-inspiratiebronnen</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Boekentips%20Interne%20communicatie.jpg</image:loc><image:caption>Boekentips Interne communicatie</image:caption><image:title>Boekentips Interne communicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20Corporate%20tribe.jpeg</image:loc><image:caption>De Corporate tribe</image:caption><image:title>De Corporate tribe</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Regel%20jij%20het%20draagvlak.jpeg</image:loc><image:caption>Regel jij het draagvlak</image:caption><image:title>Regel jij het draagvlak</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Omringd%20door%20idioten.jpeg</image:loc><image:caption>Omringd door idioten</image:caption><image:title>Omringd door idioten</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20bij%20verandering.jpeg</image:loc><image:caption>Interne Communicatie bij verandering</image:caption><image:title>Interne Communicatie bij verandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hybride%20werken.jpeg</image:loc><image:caption>Hybride werken</image:caption><image:title>Hybride werken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20strategie%C3%ABn%2c%20methoden%20en%20rollen.jpg</image:loc><image:caption>Interne Communicatie strategieën, methoden en rollen</image:caption><image:title>Interne Communicatie strategieën, methoden en rollen</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/groeien-in-jouw-strategische-communicatierol</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%202021_logo%20vierkant_RGB.png</image:loc><image:caption>Van der Hilst 2021_logo vierkant_RGB</image:caption><image:title>Van der Hilst 2021_logo vierkant_RGB</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Fotos%20Augustus%202023/Marjan%20Swart.png</image:loc><image:caption>Marjan Swart</image:caption><image:title>Marjan Swart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20crisiscommunicatie%20Tom%20Compaijen%2c%20Barbara%20Mulder%20en%20Inge%20Meilink%20met%20tekstballonen%20met%20quote.jpg</image:loc><image:caption>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:caption><image:title>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:title></image:image><lastmod>2026-07-07</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/regie-nemen-over-je-loopbaan</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Anna%20van%20Mierlo_Communicatiespecialist%20VWS.jpeg</image:loc><image:caption>Anna van Mierlo_Communicatiespecialist VWS</image:caption><image:title>Anna van Mierlo_Communicatiespecialist VWS</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/maartje-snellen</loc><lastmod>2023-12-04</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/corine-hoppenbrouwers</loc><lastmod>2025-11-10</lastmod></url><url><loc>https://www.hilst.nl/club-hilst</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/11.%20Club%20Hilst/Club%20Hilst-02.svg</image:loc><image:caption>Club Hilst-02</image:caption><image:title>Club Hilst-02</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2026-06-09</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/lenig-schakelen-is-de-sleutel-voor-succes</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/10.%20Social%20Uploads(Inge)/twijfel.png</image:loc><image:caption>twijfel</image:caption><image:title>twijfel</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Beeld%202%20Artikel%20overheidscommunicatie.png</image:loc><image:caption>Beeld 2 Artikel overheidscommunicatie</image:caption><image:title>Beeld 2 Artikel overheidscommunicatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20overheidscommunicatie%20Corine%20Hoppenbrouwers.jpg</image:loc><image:caption>Docent overheidscommunicatie Corine Hoppenbrouwers</image:caption><image:title>Docent overheidscommunicatie Corine Hoppenbrouwers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Corine%20Hoppenbrouwers%20met%20quote%20over%20lenig%20schakelen%20in%20overheidscommunicatie..jpg</image:loc><image:caption>Trainer Corine Hoppenbrouwers met quote over lenig schakelen in overheidscommunicatie.</image:caption><image:title>Trainer Corine Hoppenbrouwers met quote over lenig schakelen in overheidscommunicatie.</image:title></image:image><lastmod>2026-10-12</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/welk-communicatiemodel-is-perfect-voor-jouw-communicatievraagstuk</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20trainer%20met%20post-it%20met%20communicatiemodellen.png</image:loc><image:caption>Lisette Kaptein trainer met post-it met communicatiemodellen</image:caption><image:title>Lisette Kaptein trainer met post-it met communicatiemodellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20trots.png</image:loc><image:caption>De kracht van trots</image:caption><image:title>De kracht van trots</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette%20Kaptein%20ontwikkeladviseur.png</image:loc><image:caption>Lisette Kaptein ontwikkeladviseur</image:caption><image:title>Lisette Kaptein ontwikkeladviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20strategie%C3%ABn%2c%20methoden%20en%20rollen.jpg</image:loc><image:caption>Interne Communicatie strategieën, methoden en rollen</image:caption><image:title>Interne Communicatie strategieën, methoden en rollen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Interne%20Communicatie%20bij%20verandering.jpeg</image:loc><image:caption>Interne Communicatie bij verandering</image:caption><image:title>Interne Communicatie bij verandering</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/crisiscommunicatie-als-meningen-zich-sneller-vormen-dan-feiten</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20Meilink%20mentor%20van%20de%20Basisopleiding%20Woordvoerder%20(500%20x%20300%20px).jpg</image:loc><image:caption>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:caption><image:title>Inge Meilink mentor van de Basisopleiding Woordvoerder (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docenten%20crisiscommunicatie%20Tom%20Compaijen%2c%20Barbara%20Mulder%20en%20Inge%20Meilink%20met%20tekstballonen%20met%20quote.jpg</image:loc><image:caption>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:caption><image:title>Docenten crisiscommunicatie Tom Compaijen, Barbara Mulder en Inge Meilink met tekstballonen met quote</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Tom%20Compaijen-%20Trainer%20Crisiscommunicatie%20en%20reputatie.jpg</image:loc><image:caption>Tom Compaijen- Trainer Crisiscommunicatie en reputatie</image:caption><image:title>Tom Compaijen- Trainer Crisiscommunicatie en reputatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Drie%20tekstballonen%20open%20vragen.jpg</image:loc><image:caption>Drie tekstballonen open vragen</image:caption><image:title>Drie tekstballonen open vragen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Barbara%20Mulder-%20Trainer%20Crisiscommunicatie%20en%20reputatie.jpg</image:loc><image:caption>Barbara Mulder- Trainer Crisiscommunicatie en reputatie</image:caption><image:title>Barbara Mulder- Trainer Crisiscommunicatie en reputatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/strategische-communicatieprofessional-visitekaartje.jpg</image:loc><image:caption>strategische-communicatieprofessional-visitekaartje</image:caption><image:title>strategische-communicatieprofessional-visitekaartje</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20en%20auteur%20Lisa%20Holdijk%20.jpg</image:loc><image:caption>Trainer en auteur Lisa Holdijk </image:caption><image:title>Trainer en auteur Lisa Holdijk </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mentor%20Marjan%20Swart%20voor%20de%20klas.jpg</image:loc><image:caption>Mentor Marjan Swart voor de klas</image:caption><image:title>Mentor Marjan Swart voor de klas</image:title></image:image><lastmod>2026-04-02</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/eventmanager-aan-het-woord</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Melissa%20van%20Rooijen-Van%20Houten.jpeg</image:loc><image:caption>Docent Melissa van Rooijen-Van Houten</image:caption><image:title>Docent Melissa van Rooijen-Van Houten</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/over-ons</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Janny%20van%20der%20Vliet_docent%2c%20mentor%20en%20trainer.png</image:loc><image:caption>Janny van der Vliet_docent, mentor en trainer</image:caption><image:title>Janny van der Vliet_docent, mentor en trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20Mark%20van%20Vuuren.jpeg</image:loc><image:caption>Docent Mark van Vuuren</image:caption><image:title>Docent Mark van Vuuren</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Barbara-Coordinatie%20en%20organisatie.jpeg</image:loc><image:caption>Barbara-Coordinatie en organisatie</image:caption><image:title>Barbara-Coordinatie en organisatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Docent en trainer Chris Mulder</image:caption><image:title>Docent en trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marjan-Ontwikkelmanager.jpeg</image:loc><image:caption>Marjan-Ontwikkelmanager</image:caption><image:title>Marjan-Ontwikkelmanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen.png</image:loc><image:caption>Hilke van Bergen</image:caption><image:title>Hilke van Bergen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Prikbord%20met%20hartje%20post-it.png</image:loc><image:caption>Prikbord met hartje post-it</image:caption><image:title>Prikbord met hartje post-it</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Simone%20Dorreboom-%20Directeur.jpeg</image:loc><image:caption>Simone Dorreboom- Directeur</image:caption><image:title>Simone Dorreboom- Directeur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20trainer%20Chris%20Mulder-1.jpg</image:loc><image:caption>Docent en trainer Chris Mulder-1</image:caption><image:title>Docent en trainer Chris Mulder-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Tom%20Compaijen.jpg</image:loc><image:caption>Trainer Tom Compaijen</image:caption><image:title>Trainer Tom Compaijen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hartje%20post-it%20op%20prikbord.png</image:loc><image:caption>Hartje post-it op prikbord</image:caption><image:title>Hartje post-it op prikbord</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Camila%20Dorreboom-Coordinatie%20en%20organisatie.jpeg</image:loc><image:caption>Camila Dorreboom-Coordinatie en organisatie</image:caption><image:title>Camila Dorreboom-Coordinatie en organisatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Lisa%20Holdijk.png</image:loc><image:caption>Trainer Lisa Holdijk</image:caption><image:title>Trainer Lisa Holdijk</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Peter-Trainen.jpeg</image:loc><image:caption>Peter-Trainen</image:caption><image:title>Peter-Trainen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5%20sterren.png</image:loc><image:caption>5 sterren</image:caption><image:title>5 sterren</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Huib%20Koeleman%20Interne%20communicatie%20bij%20veranderingen.jpeg</image:loc><image:caption>Huib Koeleman Interne communicatie bij veranderingen</image:caption><image:title>Huib Koeleman Interne communicatie bij veranderingen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Danet-Coordinatie%20en%20organisatie-1.jpeg</image:loc><image:caption>Danet-Coordinatie en organisatie-1</image:caption><image:title>Danet-Coordinatie en organisatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Deelnemer%20in%20actie.jpg</image:loc><image:caption>Deelnemer in actie</image:caption><image:title>Deelnemer in actie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisette-Ontwikkelmanager.jpeg</image:loc><image:caption>Lisette-Ontwikkelmanager</image:caption><image:title>Lisette-Ontwikkelmanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Kirsten%20Jassies%20docent%20Inzet%20van%20social%20media.jpg</image:loc><image:caption>Kirsten Jassies docent Inzet van social media</image:caption><image:title>Kirsten Jassies docent Inzet van social media</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto-12.jpg</image:loc><image:caption>foto-12</image:caption><image:title>foto-12</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Folkert%20Reith.jpeg</image:loc><image:caption>Folkert Reith</image:caption><image:title>Folkert Reith</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Marcel-Opleiden.jpeg</image:loc><image:caption>Marcel-Opleiden</image:caption><image:title>Marcel-Opleiden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Nadia-%20Co%C3%B6rdinatie%20en%20organisatie.jpeg</image:loc><image:caption>Nadia- Coördinatie en organisatie</image:caption><image:title>Nadia- Coördinatie en organisatie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins.jpg</image:loc><image:caption>Borre Benjamins</image:caption><image:title>Borre Benjamins</image:title></image:image><lastmod>2025-09-24</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/huib-koeleman</loc><lastmod>2021-12-13</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/grote-woorden-in-de-hashtag-metoo-discussie</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vera%20de%20Witte.jpg</image:loc><image:caption>Vera de Witte</image:caption><image:title>Vera de Witte</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Quotes%20over%20grensoverschrijdend%20gedrag%20(500%20x%20300%20px).jpg</image:loc><image:caption>Quotes over grensoverschrijdend gedrag (500 x 300 px)</image:caption><image:title>Quotes over grensoverschrijdend gedrag (500 x 300 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/met-communicatie-en-empathie-een-brug-slaan-tussen-verschillende-doelgroepen</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Esther%20Durekamp-website.jpeg</image:loc><image:caption>Esther Durekamp-website</image:caption><image:title>Esther Durekamp-website</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vooruitkijken.png</image:loc><image:caption>Vooruitkijken</image:caption><image:title>Vooruitkijken</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/woordvoering-is-een-vak</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Ronald%20van%20der%20Aart.jpeg</image:loc><image:caption>Ronald van der Aart</image:caption><image:title>Ronald van der Aart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini-2.png</image:loc><image:caption>Youssef Eddini-2</image:caption><image:title>Youssef Eddini-2</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Foto%20Helen%20Jochems%20DSC_1241a.jpg</image:loc><image:caption>Foto Helen Jochems DSC_1241a</image:caption><image:title>Foto Helen Jochems DSC_1241a</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%2c%20gedrags%20-en%20organisatiepsycholoog%20Gert%20Slob-1.jpg</image:loc><image:caption>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:caption><image:title>Docent, gedrags -en organisatiepsycholoog Gert Slob-1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/deze-5-customgpts-maken-je-werk-makkelijker-en-leuker</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20VR%20bril%20en%20laptop.jpg</image:loc><image:caption>Vrouw met VR-bril wijst in de lucht terwijl ze aan een bureau met laptop zit in een moderne kantoorruimte.</image:caption><image:title>Vrouw met VR bril en laptop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20Bogaart_Freelance%20Communicatieadviseur.jpg</image:loc><image:caption>Saskia Bogaart_Freelance Communicatieadviseur</image:caption><image:title>Saskia Bogaart_Freelance Communicatieadviseur</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Man%20aan%20het%20schrijven%20op%20een%20tablet-%20foto%20met%20AI%20gegenereerd.jpg</image:loc><image:caption>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:caption><image:title>Man aan het schrijven op een tablet- foto met AI gegenereerd</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/AI-CANVA%20gegenereerde%20foto%20van%20vrouw%20achter%20een%20laptop%20met%20haar%20scherm%20open%20met%20AI%20tool%20in%20beeld.jpg</image:loc><image:caption>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:caption><image:title>AI-CANVA gegenereerde foto van vrouw achter een laptop met haar scherm open met AI tool in beeld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20met%20lang%20bruin%20haar%20in%20geel-groen%20patroonjurk%20naast%20citaat%20over%20zelf%20aan%20de%20slag%20gaan%2c%20met%20naam%20Saskia%20Boogaart%2c%20freelance%20communicatieadviseur.png</image:loc><image:caption>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:caption><image:title>Vrouw met lang bruin haar in geel-groen patroonjurk naast citaat over zelf aan de slag gaan, met naam Saskia Boogaart, freelance communicatieadviseur</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/toename-inschrijvingen-communicatieprofessionals-kvk</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Waarom%20communicatie%20nog%20steeds%20vaak%20als%20uitvoerend%20wordt%20gezien.jpg</image:loc><image:caption>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:caption><image:title>Waarom communicatie nog steeds vaak als uitvoerend wordt gezien</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Scherm%C2%ADafbeelding%202025-06-16%20om%2016.38.30.png</image:loc><image:caption>Scherm­afbeelding 2025-06-16 om 16.38.30</image:caption><image:title>Scherm­afbeelding 2025-06-16 om 16.38.30</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrolijke%20jonge%20vrouw%20maakt%20een%20rockgebaar%2c%20omringd%20door%20iconen%20die%20diverse%20specialismen%20binnen%20het%20communicatievak%20uitbeelden.%20Van%20woordvoerder%20tot%20communicatiemanager.jpg</image:loc><image:caption>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:caption><image:title>Vrolijke jonge vrouw maakt een rockgebaar, omringd door iconen die diverse specialismen binnen het communicatievak uitbeelden. Van woordvoerder tot communicatiemanager</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Yvonne%20Meijer.jpg</image:loc><image:caption>Yvonne Meijer</image:caption><image:title>Yvonne Meijer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/marije-mens</loc><lastmod>2024-12-04</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/trainer-aan-het-woord-edi-van-gelder</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Chris%20Mulder.jpg</image:loc><image:caption>Trainer Chris Mulder</image:caption><image:title>Trainer Chris Mulder</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Edi%20van%20Gelder%20quote%20(500%20x%20350%20px).jpeg</image:loc><image:caption>Trainer Edi van Gelder quote (500 x 350 px)</image:caption><image:title>Trainer Edi van Gelder quote (500 x 350 px)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Nynke%20Sikkema%20Trainer.jpeg</image:loc><image:caption>Nynke Sikkema Trainer</image:caption><image:title>Nynke Sikkema Trainer</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20adviesvaardigheden%20Maaike%20Buijsman.jpg</image:loc><image:caption>Trainer adviesvaardigheden Maaike Buijsman</image:caption><image:title>Trainer adviesvaardigheden Maaike Buijsman</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/youssef-eddini-geef-zelf-sturing-aan-je-loopbaan</loc><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Youssef%20Eddini_Communicatieprofessional.jpg</image:loc><image:caption>Youssef Eddini_Communicatieprofessional</image:caption><image:title>Youssef Eddini_Communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/mijzelf-ontwikkelen/training-crisiscommunicatie-en-reputatie</loc><lastmod>2026-10-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/veranderkundige-aan-het-woord</loc><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Borre%20Benjamins%20en%20Leonie%20Otto%20over%20verandercommunicatie%20(500%20x%20300%20px)%20(1).jpg</image:loc><image:caption>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:caption><image:title>Borre Benjamins en Leonie Otto over verandercommunicatie (500 x 300 px) (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Docent%20en%20commprof%20Lisa%20Kortekaas%20(1).jpg</image:loc><image:caption>Docent en commprof Lisa Kortekaas (1)</image:caption><image:title>Docent en commprof Lisa Kortekaas (1)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Veranderkundige%20Kilian%20.jpeg</image:loc><image:caption>Veranderkundige Kilian </image:caption><image:title>Veranderkundige Kilian </image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Verandercommunicatie-1.jpg</image:loc><image:caption>Verandercommunicatie-1</image:caption><image:title>Verandercommunicatie-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/podcast-digitale-toegankelijkheid-transcript</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Afbeelding%20potloden%20en%20quote%20Huib%20Koeleman%20De%20rol%20van%20communicatieadviseurs%20in%20het%20bevorderen%20van%20diversiteit%2c%20gelijkheid%20en%20inclusie.jpg</image:loc><image:caption>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:caption><image:title>Afbeelding potloden en quote Huib Koeleman De rol van communicatieadviseurs in het bevorderen van diversiteit, gelijkheid en inclusie</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Lisa%20Holdijk%20foto_met_quote%20over%20kritisch%20kijken%20naar%20de%20woorden%20die%20je%20gebruikt%20als%20communicatieprofessional.jpg</image:loc><image:caption>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:caption><image:title>Lisa Holdijk foto_met_quote over kritisch kijken naar de woorden die je gebruikt als communicatieprofessional</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Mobiel%20in%20de%20hand%20vrouw%20met%20blauwe%20nagels%20en%20gele%20jas.jpg</image:loc><image:caption>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:caption><image:title>Mobiel in de hand vrouw met blauwe nagels en gele jas</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/vera-de-witte</loc><lastmod>2024-02-19</lastmod></url><url><loc>https://www.hilst.nl/docenten-trainers/jaap-de-bruijn</loc><lastmod>2026-01-08</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/maatschappelijke-druk-heeft-steeds-meer-invloed-op-issues-en-crises</loc><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Woordvoerder%20in%20gesprek%20met%20journalist.jpg</image:loc><image:caption>Woordvoerder in gesprek met journalist</image:caption><image:title>Woordvoerder in gesprek met journalist</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Ontspannen%20op%20kantoor.jpg</image:loc><image:caption>Ontspannen op kantoor</image:caption><image:title>Ontspannen op kantoor</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Onno%20Houtschild.jpg</image:loc><image:caption>Trainer Onno Houtschild</image:caption><image:title>Trainer Onno Houtschild</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Dominostenen%20die%20vallen%20en%20worden%20tegengehouden.jpg</image:loc><image:caption>Dominostenen die vallen en worden tegengehouden</image:caption><image:title>Dominostenen die vallen en worden tegengehouden</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/crisis%20dobbelstenen-1.jpeg</image:loc><image:caption>crisis dobbelstenen-1</image:caption><image:title>crisis dobbelstenen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Maartje%20Snellen.jpg</image:loc><image:caption>Trainer Maartje Snellen</image:caption><image:title>Trainer Maartje Snellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Tom%20Compaijen-1.jpg</image:loc><image:caption>Trainer Tom Compaijen-1</image:caption><image:title>Trainer Tom Compaijen-1</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/interview-mark-van-der-roer-ministerie-vws</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Portret%20YM.jpg</image:loc><image:caption>Portret YM</image:caption><image:title>Portret YM</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><lastmod>2025-11-20</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/denieuwsgierigecommunicatieprofessional</loc><image:image><image:loc>https://www.hilst.nl/hubfs/5.%20Communicatiemix/Communicatiemix%20augustus%202019/Trienke%20Damstra_Interview.jpg</image:loc><image:caption>Trienke Damstra_Interview</image:caption><image:title>Trienke Damstra_Interview</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Vrouw%20in%20okergele%20jas%20met%20koffiebeker%20glimlacht%2c%20omringd%20door%20illustraties%20van%20marketing%2c%20contentplanning%20en%20thuiswerken.jpg</image:loc><image:caption>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:caption><image:title>Vrouw in okergele jas met koffiebeker glimlacht, omringd door illustraties van marketing, contentplanning en thuiswerken</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Rebecca%20Yuen%20lachend%20in%20casual%20outfit%20met%20zwarte%20top%20en%20spijkerbroek%2c%20voor%20blauwe%20achtergrond%20met%20haar%20citaat%20over%20communicatie.-1.jpg</image:loc><image:caption>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:caption><image:title>Rebecca Yuen lachend in casual outfit met zwarte top en spijkerbroek, voor blauwe achtergrond met haar citaat over communicatie.-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.jpg</image:loc><image:caption>1</image:caption><image:title>1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Saskia%20van%20Duyne%2c%20senior%20communicatieadviseur%20bij%20ministerie%20van%20Financi%C3%ABn.%20Ze%20heeft%20halflang%20bruin%20haar%20in%20lichtgele%20blouse%20lacht%2c%20naast%20citaat%20Je%20kunt%20pas%20echt%20impact%20maken%20als%20je%20de%20inhoud%20begr.jpg</image:loc><image:caption>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:caption><image:title>Saskia van Duyne, senior communicatieadviseur bij ministerie van Financiën. Ze heeft halflang bruin haar in lichtgele blouse lacht, naast citaat Je kunt pas echt impact maken als je de inhoud begr</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/vooruitkijken-met-hilke-van-bergen</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/EDIT%203.0%20Hilke%20van%20Bergen%20-%20DEF%20versie.mp4/medium.jpg</video:thumbnail_loc><video:title>EDIT 3.0 Hilke van Bergen - DEF versie</video:title><video:description>EDIT 3.0 Hilke van Bergen - DEF versie</video:description><video:content_loc>https://www.hilst.nl/hubfs/EDIT%203.0%20Hilke%20van%20Bergen%20-%20DEF%20versie.mp4</video:content_loc><video:duration>445</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Hilke%20van%20Bergen-1.jpg</image:loc><image:caption>Hilke van Bergen-1</image:caption><image:title>Hilke van Bergen-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/kennisbank/contentcreatie-als-spel</loc><image:image><image:loc>https://www.hilst.nl/hubfs/Patrick%20Regan%20en%20Helen%20Jochem.jpg</image:loc><image:caption>Patrick Regan en Helen Jochem</image:caption><image:title>Patrick Regan en Helen Jochem</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Podcast%20over%20verhalen%20vertellen.jpg</image:loc><image:caption>Podcast over verhalen vertellen</image:caption><image:title>Podcast over verhalen vertellen</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Trainer%20Roosmarijn%20Busch-1.jpeg</image:loc><image:caption>Trainer Roosmarijn Busch-1</image:caption><image:title>Trainer Roosmarijn Busch-1</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/De%20kracht%20van%20datavisualisatie%20podcast%20met%20Filip%20de%20Blois.jpg</image:loc><image:caption>De kracht van datavisualisatie podcast met Filip de Blois</image:caption><image:title>De kracht van datavisualisatie podcast met Filip de Blois</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/1.%20Medewerkers/Fotos/associes%20+%20docenten/Foto%20Helen%20Jochems%20DSC_1241a.jpg</image:loc><image:caption>Foto Helen Jochems DSC_1241a</image:caption><image:title>Foto Helen Jochems DSC_1241a</image:title></image:image><lastmod>2025-11-21</lastmod></url><url><loc>https://www.hilst.nl/jubileumpagina/praten-over-beroepstrots-met-sarah-mu%C3%B1oz-grootveld</loc><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Sarah Muñoz Grootveld</video:title><video:description>V3 - Sarah Muñoz Grootveld</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Sarah%20Mu%C3%B1oz%20Grootveld.mp4</video:content_loc><video:duration>506</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/V3%20-%20Carolien%20Schoenmakers.mp4/medium.jpg</video:thumbnail_loc><video:title>V3 - Carolien Schoenmakers</video:title><video:description>V3 - Carolien Schoenmakers</video:description><video:content_loc>https://www.hilst.nl/hubfs/V3%20-%20Carolien%20Schoenmakers.mp4</video:content_loc><video:duration>719</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Edit%20V3%20Hugo%20Dittmar.mp4/medium.jpg</video:thumbnail_loc><video:title>Edit V3 Hugo Dittmar</video:title><video:description>Edit V3 Hugo Dittmar</video:description><video:content_loc>https://www.hilst.nl/hubfs/Edit%20V3%20Hugo%20Dittmar.mp4</video:content_loc><video:duration>700</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><video:video><video:thumbnail_loc>https://3938903.fs1.hubspotusercontent-eu1.net/hubfs/3938903/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4/medium.jpg</video:thumbnail_loc><video:title>Vooruitkijken met docent Huib Koeleman</video:title><video:description>Het 50-jarig bestaan van Van der Hilst is een goede aanleiding om met verschillende vakgenoten stil te staan bij ons vak. Welke ontwikkeling hebben ons vak en communicatiecollega’s in de loop der jaren doorgemaakt? Wat zijn actuele uitdagingen? En waar gaat het met het vak naartoe?  In een wereld waar hybride werken en digitalisering de norm zijn, verandert het vak van interne communicatie snel. Docent Huib Koeleman deelt in dit interview zijn visie op de toekomst:</video:description><video:content_loc>https://www.hilst.nl/hubfs/Vooruitkijken%20met%20docent%20Huib%20Koeleman.mp4</video:content_loc><video:duration>572</video:duration><video:requires_subscription>no</video:requires_subscription><video:live>no</video:live></video:video><image:image><image:loc>https://www.hilst.nl/hubfs/website-2021/images/arrow-white-right.svg</image:loc><image:caption>arrow-white-right</image:caption><image:title>arrow-white-right</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Van%20der%20Hilst%20-%20Logo%20(2).svg</image:loc><image:caption>Van der Hilst - Logo (2)</image:caption><image:title>Van der Hilst - Logo (2)</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/backdrop.png</image:loc><image:caption>backdrop</image:caption><image:title>backdrop</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/foto%20ministerie%20VWSKick%20Smeets.jpg</image:loc><image:caption>foto ministerie VWSKick Smeets</image:caption><image:title>foto ministerie VWSKick Smeets</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CEDEO%20logo.png</image:loc><image:caption>CEDEO logo</image:caption><image:title>CEDEO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Carolien%20Schoenmakers.jpg</image:loc><image:caption>Carolien Schoenmakers</image:caption><image:title>Carolien Schoenmakers</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Sarah%20Mu%C3%B1oz%20Grootveld.jpg</image:loc><image:caption>Sarah Muñoz Grootveld</image:caption><image:title>Sarah Muñoz Grootveld</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/CRKBO%20logo.png</image:loc><image:caption>CRKBO logo</image:caption><image:title>CRKBO logo</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/8.%20Logo%20divers/hilst-50-jaar-taart.svg</image:loc><image:caption>hilst-50-jaar-taart</image:caption><image:title>hilst-50-jaar-taart</image:title></image:image><image:image><image:loc>https://www.hilst.nl/hubfs/Inge%20van%20Tol.png</image:loc><image:caption>Inge van Tol</image:caption><image:title>Inge van Tol</image:title></image:image><lastmod>2025-11-21</lastmod></url></urlset>